1. Drew Cooper Director of Sales

2. Investments Investments for Growth Smaller Residential The Best
Packaged unit
The Best
Furnace in
The Market
Investments for Growth
Stronger
Lineup of
Comm’l
Products
New Value
AC and HP units

3. Tax Credits to Selling again

5. Account Planning Allied/Distributor targeted approach
Year Objectives
Up front analysis of Share projections
Purchase plan to meet joint SOM objectives
What is needed to achieve (Yearly layout)
Market Support and timing
Product Support needed and rationalization
Other needed resources (Branches, Specialist, Etc.)
Costs
Monthly Adjustments
Monthly conversations to adjust to market/competition
Analysis of program effectiveness

6. Based on what we know….
Specific Market information to plan and get your share

7. How are we going to get our mutual share?
Jan
Feb
Mar
Apr
May
June
July
Aug
Sept
Type
Qty
80 FURNACE
2010 38 1 10 73 3 30
103 44
2011
90 FURNACE 28 2 12 14 40 82 91
203
A/C UNIT
709 13 25 69 6
192
104
AIR HANDLER 8 19 23 45 63 11
COIL UNIT 46 60 97 74 83
199
142
119
HEAT PUMP 66
102 16 22 17
OIL UNIT 4 7
PACKAGE UNIT 5 9
Grand Total
559
1,236
339
480
362
694
579
1,004
1,222

8. A Lot to offer Technical Support Order Fulfillment Heating Products
Pricing
Parts
27 years experience
26 years experience
17 years experience
14 years experience
Heating Products
Program support
Cooling Products
Finance
22 years experience
5 years of experience
25 years experience
8 years experience

9. 2011 – We all move the needle
$30M in Share Growth