1. Mass Vaccination Clinics Henderson County, NC Linda Weldon, RN, BSN Linda Charping, MEd, RHEd Henderson County Department of Public Health

2. Learning Objectives: Understand logistical need of an off- site vaccination clinic Describe the advantages / disadvantages of working with a contracted vaccine distributor Identify marketing techniques used to reach adults and children

3. Planning for a fall influenza clinic begins Late winter of calendar year

4. Target group(s) to vaccinate Anticipated response - quantity of vaccine to order FIRST DECISIONS:

6. Can we get vaccine in time? CDC recommendations for vaccination for the upcoming season Competition from commercial sites Now the real work begins! When ?

9. Where? Site available on clinic date? Large enough to handle all activities? Adequate parking? Restroom facilities?

10. Equipment needed: 1.Refrigeration to maintain cold chain 2.Copiers for insurance information 3.Medical supplies

13. Staffing for flu clinics: Licensed nurses Paid staff Student nurses Administrative support 3 admin to 1 nurse

16. VaxCare We were in the early planning stages when VaxCare came to our attention!

17. Advantages of using a contract supplier: No upfront cost for vaccine Guaranteed delivery date Variable quantity – reorder as needed No greater administrative burden at clinic site

18. Advantages… More insurance companies in network VaxCare will do all billing! HD will receive % for each vaccine paid by insurance

19. Advantages…. Vaccine supplied in prefilled syringes – preservative free VaxCare provided medical supplies

21. Disadvantages: One of largest insurance carriers for our retired population was not in VaxCares network Cash table was more complicated due to VaxCares receipt forms

22. Disadvantages… PR value of non-network employer insurance companies HD set up special clinics for some employers

23. Disadvantages…. Extra planning time for incorporating VaxCare procedures into our tried and true protocols! meetings

25. VaxCare Marketing Objective : increase immunization rates and attract new patients Website: www.flustations.com Telephone campaign Year 1 – by zip code – no charge Year 2+ - Database built using client information from flu consent form

26. Telephone AutoDial Campaign

27. VaxCare Signage

30. Additional Marketing Radio Ads Government Channel – Cable TV Flyers Community sites School clinics Press Releases Public Health Hotline Alert Now

31. Contact Information Linda Weldon, RN, BSN 828-694-6016 lindaw@hendersoncountync.org Linda Charping, MEd, RHEd 828-694-6063 charping@hendersoncountync.org