1. 2016 Workplace Campaign Report
Public Campaigns $404,578.01
Private Campaigns $368,026.53
Still waiting on final totals but already exceeded goal
Goal: $388,757.23
Total to Date: $404,578.01
Difference: +$15,820.78
Public Campaigns Include: City of Madison, Dane County, Combined Federal, MATC, Monona Grove, MMSD, Partners in Giving (SECC-Dane County), SECC Statewide
Near final numbers and just short of goal Goal: $371, Total to Date: $368, Difference: ($3,248.47) Private Campaigns include 116 private workplaces (including 46 member groups)

2. Total Campaign Revenue
Note that overall revenue has mostly hovered between $750K-$800K the last few years
Private
$339,527.49
$344,605.66
$386,892.45
$369,140.29
$368,026.53
Public
$430,599.44
$422,792.08
$428,209.29
$384,187.74
$404,578.01
Total
$772,138.93
$769,410.74
$817,115.74
$755,343.03
$774,620.54

3. Campaign Revenue per Year by Sector
Public campaign dollars continue to slowly decline while private campaigns have room for growth.
Private
$339,527.49
$344,605.66
$386,892.45
$369,140.29
$368,026.53
Public
$430,599.44
$422,792.08
$428,209.29
$384,187.74
$404,578.01
Total
$772,138.93
$769,410.74
$817,115.74
$755,343.03
$774,620.54

4. Contributing Factors for 2016
Staff transitions at CSW
UW Medical Foundation dropped from the private campaigns and joined the public campaigns
Continued trend of decrease in workplace campaign fundraising
Continued turnover in campaign sites
Staff transitions at CSW on campaign development and acquisition
UWMF dropped from the private campaigns and joined the public campaigns (Partners in Giving) meaning a loss of prominence and less control over our message
There appears to be a continued trend of decrease in workplace campaign fundraising
Continued turnover in campaign sites; need to continue accessing New Campaigns to offset

5. Positive Engagement in 2016 + ahead
Monthly Coordinator E-Tips now year round
Campaign Development Committee matchups
Member engagement on new campaign acquisition
Relationship development with corporate leadership
Increase communication with Payroll/Coordinators/HR
Member support and assistance in donor engagement and stewardship
Monthly Coordinator E-Tips now year round
Campaign Development Committee matchups with top campaign sites to increase communication
Member engagement on new campaign acquisition
Continued relationship development with leadership at top campaign sites to gain more recognition and corporate gifts
Increase communication with Payroll/Coordinators/HR to ensure pledge fulfillment
Continued member support and assistance in donor engagement and stewardship around campaigns to sustain donor retention

6. Top 10 Private Campaign Sites
Organization
2016 #Employees
2016 Part. %
2015 Part. %
2016 Employee $ Total
2016 SpecEvntTotal
 2016 Corp. Giving Total
 2016 Overall Total
 2015 Overall Total
 $ Diff
% Diff. 16 v. 15
Promega Corporation
850 6% 5%
$24,277
 $ -  
 $24,277.00
 $48,554.00
 $48,016.00
 $538.00 1%
Raven Software
229
18%
19%
$16,368
 $ -  
 $7,500.00
 $23,868.00
 $23,967.00
 $(99.00) 0%
UWCU
475
11% 9%
$9,920
 $-  
 $9,920.00
 $19,840.00
 $ 7,836.00
 $12,004.00
153%
Wegner CPAs 86
30%
35%
$8,061
 $128.00
 $6,941.00
 $15,130.00
 $13,177.84
 $1,952.16
15%
GLHEC
951 7%
$10,443
 $2,347.01
 $12,790.01
 $16,231.28
 $(3,441.27)
-21%
WFAA
290
24%
27%
$12,653.50
 $89.00
 $12,742.50
 $12,788.30
 $(45.80)
WCCF 12
100%
110%
$9,444.75
 $   -  
 $9,444.75
 $8,404.34
 $1,040.41
12%
Spectrum Brands
600 3%
$9,254.00
 $9,254.00
 $3,482.00
 $5,772.00
166%
Monona State Bank
100
34%
$6,443.50
 $2,500.00
 $8,943.50
 $10,165.62
 $(1,222.12)
-12%
WEA Trust
275
$7,755.00
 $274.30
 $8,029.30
 $4,280.00
 $3,749.30
88%
UWCU matching gifts—huge impact
Deeper relationships built from the Campaign Coordinator Breakfast
WEA Trust, KW2, UWCU
Bright spots with huge growth in a few top campaign sites
Bright spots with huge growth in a few top campaign sites
UWCU matching gifts—huge impact
Deeper relationships built from the Campaign Coordinator Breakfast
WEA Trust, KW2, UWCU

7. New Campaigns Presentation