1. schmidt-bremen.de -> QM (MGM)
FUN with Data!
Welcome to
Quantitative
(Research) Methods
MGM
Peter Schmidt
March/April 2019
schmidt-bremen.de -> QM (MGM)
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

2. WHY Quantitative (Research) Methods?
study
Quantitative
(Research) Methods?
WHAT‘s it about ?
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

3. Why?

4. Contents Introduction(s) Quantitative Research Methods Lecturer
Students
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

5. Learning Targets Quantitative Methods Academic Research
Dealing with data
Theoretical models
Practical experience (in Excel and SPSS)
Helpful tools for your daily work
Academic Research
structure and format of academic work
(Literature sources)

6. “The Business Research Process”
Cooper / Schindler

7. Learning Targets: Content
“Quantitative Methods” enables students to analyze data and apply statistical analyses. Topics include:
Presentation and interpretation of descriptive measures,
applications of probability and the normal distribution in order to be able to properly apply confidence interval estimation and hypothesis testing.
The students shall be able to use simple and multiple regression models as well as time series analysis to applied cases from Economics and Business.
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

8. Learning Outcomes
After completion of this module students will have essentially improved their individual communication skills, self-confidence and effectiveness in rhetoric activities and are able to professionally apply presentation, moderation and negotiation techniques.
Students will be also able to apply statistical tools and concepts needed in business applications and can use modeling as an aid to managerial decision making
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

9. schmidt-bremen.de -> QM (MGM)
URGENT phone call !
schmidt-bremen.de -> QM (MGM)
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

10. market . research . culture
Peter Schmidt
Who am I
Economics & Statistics
market . research . culture 1 1

11. Schmidt-bremen.de -> QM (MGM)
You
are highly motivated students 
have to carry your individual workload:
theory: 30 classroom h + 60 h individual work
Schmidt-bremen.de -> QM (MGM)
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

12. I want YOU … to make this YOUR class
Assume responsibility for your – and all our Learning Outcomes
Help me make the class better
Quantitative meths.

13. How do we learn ?… Listening Watching Writing Thinking
… interactive (team) work?
-> after each class (incl. lunch break):
3 most important things I learned today
(up to 3) questions
Students are selcted at random at the beginning of the next class

14. Assessment…
The assessment is a LEARNING PORTFOLIO. This is a type of assessment in which the students document their own responsibility for their learning process and learning outcome.
Assessment - Required parts of the Learning Portfolio in this class are described in this document - they might be subject to change / discussion during the semester.

15. Teamwork 5 Teams – working together for the module
Mixed gender / nationalities
Tasks:
Teamwork in class
Homework (teams)
Case study: presentations + handout
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

16. Contents Introduction(s) Quantitative Research Methods Lecturer
Students …
Let’s get started
MGM Quantitative Methods - P Schmidt, Hochschule Bremen

17. Correlations and Causality

18. Correlations and Causality

19. Correlations and Causality
The more firemen fighting a fire, the bigger the fire is observed to be.   =>   Therefore firemen cause fire.
Sleeping with one's shoes on is strongly correlated with waking up with a headache.   =>  Therefore, sleeping with one's shoes on causes headache. (source:

20. Correlations and Causality
As ice cream sales increase, the rate of drowning deaths increases sharply.     => Ice cream causes drowning.
With a decrease in the number of pirates, there has been an increase in global warming over the same period. => Therefore, global warming is caused by a lack of pirates. (source: