1. Retail

2. Retail is the sale of goods and services from individuals or businesses to the end-user.
A retailer purchases goods or products in large quantities from manufacturers directly or through a wholesale, and then sells smaller quantities to the consumer for a profit. Retailing can be done in either fixed locations like stores or markets, door-to- door or by delivery.

3. “Retailing includes all the activities involved in selling goods or services to the final consumers for personal, non business use”

4. Retailer
Definition: One who sells goods or commodities directly to consumers. These items are purchased from the manufacturer or wholesaler and sold to the end user at a marked up price.
Also Known As: Merchant
Examples:
Wal-Mart is a well-known large chain retailer. Another example of a retailer would be the small family-operated pharmacy on the corner.

5. Retail Categories Unorganized Retail:
Examples:- selling vegetables, fruits, food items, plastic items, utensils, small furniture, clothing, etc.
Organized Retail:
Example:- Big Bazaar, Westside, Titan, Reliance Trends and Star Bazar, etc. Examples of MNC brands in retail are Lifestyle, Nike, Staples, Marks & Spencer, Kati Zone, Cafe Coffee Day and Au Bon Pain, etc.

6. The focus of this course is on organized retail operations, such as:

8. Types of Retail Outlets

9. Healthcare & Beauty Products Furniture and Fittings
Footwear
Healthcare & Beauty Products
Jewelers
Furniture and Fittings
Travel Accessories
Services Sector

10. Retail Formats and Classification
Classification Based on Ownership:-
Independent Retailer
Corporate Retail Chain
Franchising
Leased Departments

11. FMCG Products Example: Categories Detergents Foods and Beverages
Personal Product
Lifebuoy
Breeze

12. LUX
LIRIL
DOVE

13. Mass Fabric
Wash
Premium Fabric Wash

15. PROMOTION OF LOYALTY SCHEMES TO MemberS

16. Storefront Window Displays
Showcase Displays
"Found-Space" Displays

17. Methods of Handling Member Query
Listen
Empathize
Offer a Solution
Execute the Solution
Follow-up

18. Types of Teams Problem solving teams Self-managed Teams
Cross-functional teams
Virtual Teams

19. THANK YOU