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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 T o ro n t ®, m e d i @ © i t y Creative destruction, structural adjustment, and growth of small media firms in a second-tier media city
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 agenda What are the media industries? Media cities and media clusters Torontos position as a media city Media value chain Creative destruction in media industry Structural adjustment of Canadian television industry Measuring firm-level capabilities in media firms
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Media industries Filmed entertainment Television distribution: broadcasting, cable, satellite Radio Recorded music Advertising Internet access Business information Magazine publishing Newspaper publishing Consumer book publishing Educational and professional books and training new media (old multimedia)
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Key literature on media cities and media clusters Scott: LA film/tv cluster Nachum & Keeble: linkages of London media firms Goldsmith & ORegan: urban studio complexes Gasher & Elmer: Contracting Out Hollywood Bathelt: Leipzigs media industry Britton, Smith, Tremblay: new media Tinic, Gasher, Coe: Vancouver film/tv cluster Kratke, Global Media Cities in Worldwide Urban Network
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Torontos position as media city (Kratke & Taylor)
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Creative destruction in media industry Aris & Bughin, 2005
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 IBM, The End of Television as We Know It, 2006 An effect of creative destruction in television distribution
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 CFTPA, 2006
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Kratke, 2004
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 * Dramatic TV series (TV-S) * Variety series (TV-V) * Magazine/Lifestyle series (TV-ML) * Comedy series (TV-C) * Animation - adult series (TV-A) * Animation - children's series (A-CH) * Animation/live-action children's series (A/L-CH) * Live-action - children's (LA-CH) * Reality series (TV-R) * TV special - (SP) * Documentary one-off (DOC) * Documentary series (DOC-S) * Factual series (FAC-S) * TV movie (MOW) * Miniseries (MS) * TV series pilot (TV-P) * Theatrical - dramatic (T-DR) * Theatrical - documentary (T-DOC) * Theatrical - animated (T-A) * Short (SH) * Short - animated (SH-A) * Large format (LF)
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Animation - children's series (A-CH) Animation/live-action children's series (A/L-CH) Live-action - children's (LA-CH) Childrens tv production firms with at least one production/year
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Understanding firm-level capabilities: the business platform model (Davidsson & Klofsten) Formulation & clarification of the business idea Development of finished product Definition of market Development of an operational organization Core group competence Customer relations Other relations Tv production firm -> Kids media entertainment firm 30 min tv show –> multiplatform Tv -> any kids product Creative artist -> executive, entrepreneur Creativity ->market, business development Broadcaster -> any media- using company Partners, esp. for animation & graphics
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Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Thank you! Questions?
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