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Presentation Structures
Sit with your presentation team
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Homework Check Page 4 of Last Week Handout
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Team Presentation Check-In
As a team, make sure to discuss and answer these questions together…TEAM LEADER…make sure to take notes of your teams answers! Does your team know what product you will promote? SWOT 4P’s Does your team fully understand the Target Market? Has the team started your PPT? Has the team started the advertisement video? What does your team want to accomplish for next class?
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Group Presentation Structure
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Group Presentation Introductions
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Introductions Greetings Welcome your audience Hook
Company & Member Introductions Hook
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Introductions Good morning ladies and gentlemen.
Thank you so much for coming to our product presentation My name is _____, and my team consists of ____, ____, and ____. We represent ____________, which is based in Seoul, South Korea. Does anyone know what percent of homes in Seoul are broken into and robbed? It is an astounding 45%! Home security within Seoul is something which must be improved!
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Now Practice Your Introductions!
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The Body of the Presentation
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The Body - Sequencing Agenda Product Research
Our plan for this presentation is to first _________. We would first like to share with you our plan for this presentation. Product First, As you can see, the product itself is … The materials used here are … Feature & Benefit Secondly, The primary features of this product are… The consumers will benefit by using this feature primarily because… Research Now, moving on… We have seen from our Market Research that… It has been discovered that middle aged women in Korean rely on this product to…
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What Should You Include?
Presentation Body Market Research Marketing Plan Targeted Audience 4P’s Demo-graphics Marketing Location Features Benefits MORE
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A Possible Presentation Outline
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#1 - Introduction Team members Representative company
Provide a hook which grabs the attention of audience
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SIGNPOSTING #2 – Agenda / Schedule
Tell your audience what you plan to talk about. SIGNPOSTING
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#3 – Broad Description Describe the product in plain, simple terms
What do you expect the product to do…in what part of life?
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#4 – Focused Description
What sets your product apart from others? How does the product ‘Fix the Problem’?
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#5 – Features & Benefits CLEARLY tell the audience the features and benefits No matter how simple they may seem
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#6 – Plan to Market to Target Audience
How do the features and benefits relate to target audience? Which country are you planning to market in? Why? 4P’s
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#7 – Examples / Successes
Your audience should now know what separates your product from others Provide the best examples of how this product is being used How have customers benefited from it?
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#8 – Closing Argument Summarize the best qualities of your product To tell the audience what the purpose of your product is for
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Group Conclusions
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Conclusion Summary So as you can see, this product not only provides you with the best security features, but it provides you with a calm mind knowing that everyone in your family is safe. Thank Audience Thank you so much for coming and listening. Questions We would love to answer any questions you may have. Thank you!
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Other Tips
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Simplify Keep PPT slides simple Don’t make the PPT too complex
Use easy-to-read font
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Handout (OPTIONAL) Usually, professional presentations provide PPT handouts with room for notes
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USE TIME WISELY PRACTICE!!!!! You have a lot of time to: Organize
Gather information Prepare Practice USE TIME WISELY
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Video Tips Do your best Audio Visual
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Speaker Transitions
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Homework QUIZ NEXT CLASS TEXTBOOK Page 80 Part 1 & 2 Page 82
Presentation info, SWOT, 4P’s TEXTBOOK Page 80 Part 1 & 2 Page 82
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