1. CÁMARA ARRI ALEXA
Juan Carlos Rosero

2. RESOLUTION
ALEXA has a 3.5K CMOS Imager yielding either a 2K or 1920 X 1080 HD image.  Becase of ALEXA's use of the continuously improving ARRI Imaging Technology (AIT), images are sharper and cleaner than other cameras that claim 4K+ resolution.

3. AIT
The amazing filmic look of images shot with the ALEXA and ARRIFLEX D-21 is the result of a custom designed CMOS sensor, an optical low pass filter, a powerful imaging hardware engine, and advanced image processing algorithms. The innovative orchestration of all these proprietary components is ARRI Imaging Technology(AIT).

4. AIT ADVANTAGES
Provides super sharp, alias-free images through over sampling
DPC guarantees that no single defective pixel will ever be visible
Black balancing circuit automatically calibrates black level of each pixel in each frame
Produces cinematic look and feel, high contrast and the highest dynamic range
Most film like color reproduction of any digital motion picture camera

5. ALEV III SENSOR 800 EI BASE SENSITIVITY (200-1600) LOW NOISE
13.5 STOPS OF LATITUDE
THE AFFORDABLE ROUTE TO TRULY CINEMATIC IMAGES
3.5K PIXEL COUNT PROVIDES OPTIMUM OVERSAMPLING FOR HD VIDEO AND 2K DI

6. Television/Commercials
RECORDING OPTIONS
APPLICATIONS  
Features
Television/Commercials    
RECORDER
FORMAT
Linear
LOG C
Mscope™
ARRIRAW™
Sony HDCam SR
4:2:2 YCbCr and 4:4:4 RGB Legal (Normal) or Extended Range
Twin 4:2:2 YCBCr
Not Supported
S.two DFR2KAR
ARRI T-Link
Codex
Keisoku Giken
SxS Pro Card
SProRes 422 & 4444
ProRes 4444 only
AJA Ki Pro
4:2:2 YCbCr Normal Range
Panasonic P2

7. Direct to Edit: Straight On-line Workflow (Recommended for Television)

8. Direct To Edit: Off-line/On-line Workflow (Recommended for Feature Films)

9. ARRIRAW Workflow (Recommended for Feature Films finished with a Digital Intermediate)
finished with a Digital Intermediate (DI)
finished with a Digital Intermediate (DI)
finished with a Digital Intermediate (DI)

10. HDCAM-SR Tape-Based Workflow (Recommended for Television & Commercials conformed to tape)
finished with a Digital Intermediate (DI)
finished with a Digital Intermediate (DI)
finished with a Digital Intermediate (DI)

11. File-Based Workflow (Recommended for Television & Commercials conformed in Avid or FCP or as DPX files )
finished with a Digital Intermediate (DI)
finished with a Digital Intermediate (DI)
finished with a Digital Intermediate (DI)

12. Mscope™ Tape-Based Workflow (Recommended for Widescreen Feature Films conformed to tape)