1. Mobile Stats for Marketers1

2. Mobile Stats for Marketers
Global smartphone use will reach 2 billion by
Smartphone Use 2

3. Mobile Stats for Marketers
Nearly half of American smartphone owners use shopping apps
Shopping Apps 3

4. Mobile Stats for Marketers
45 percent of users between 18 and 29 use mobile search daily
Mobile Search 4

5. Mobile Stats for Marketers
31 percent of mobile Internet users mostly go online using cell phones
Mobile Internet Users 5

6. Mobile Stats for Marketers
Across all industries, mobile traffic is increasing by 3.5 percent per month
Mobile Traffic 6

7. Mobile Stats for Marketers
The number of local searches on mobile devices quadrupled in 2012
Local Searches 7

8. Mobile Stats for Marketers
Of the estimated 30 billion annual mobile searches, about 12 billion are local searches
Local Searches 8

9. Mobile Stats for Marketers
Tablet users access search 73.9 percent of the time, more than any other activity
Tablet
Users 9

10. Mobile Stats for Marketers
Local mobile searches (85.9 billion) are projected to exceed desktop searches (84 billion) for the first time in 2015
Local Mobile Searches 10