1. MG3117 Issues and Controversies in Accounting
Understanding research
MG3117 Issues and Controversies in Accounting
2. Choosing a methodology
Seminar progress test
Close your books and files
You will need a blank sheet of paper and a pen
Don’t share your answers with anyone else!
15 questions in 15 minutes
© Jill Collis and Roger Hussey, 2009
Business Research
© Jill Collis and Roger Hussey, 2009

2. Fill in the gaps
1. The choice of methodology must complement the assumptions of the researcher’s .....
 2. A methodology where the independent variable is manipulated to observe the effect on the dependent variable is known as an study.
 3. A methodology used to collect research data from a sample with a view to generalizing the results to a population is known as a .....
 4. A methodology that focuses on the understanding of text in the context of the underlying history and social forces is known as.....
 5. A methodology in which the researcher uses socially acquired and shared knowledge to understand the observed patterns of human activity is known as .....
© Jill Collis and Roger Hussey, 2009
Business Research

3. True or false
6. In a longitudinal study, data are collected in different contexts over the same period of time. 7. In a case study, multiple methods are used to collect data in a natural setting. 8. In grounded theory, a systematic set of procedures is used to test theory. 9. In data triangulation, theory from one discipline is used to explain a phenomenon in another. 10. In methodological triangulation, more than one method from the same paradigm is used to collect and/or analyse the data.
© Jill Collis and Roger Hussey, 2009
Business Research

4. Multiple choice
11. The approach to the process of the research, encompassing a set of techniques is known as the:
methodology
morphology
mythology
technology
© Jill Collis and Roger Hussey, 2009
Business Research

5. Multiple choice
12. A technique for collecting and/or analysing research data is known as a:
method
methodology
paradigm
technology
© Jill Collis and Roger Hussey, 2009
Business Research

6. Multiple choice 13. Primary research data are collected from:
the most important source
a perfect source
an original source
a published source
© Jill Collis and Roger Hussey, 2009
Business Research

7. Multiple choice
14. A methodology used to investigate variables or a group of subjects over a number of years is known as:
a cross-sectional study
a bisectional study
a latitudinal study
a longitudinal study
© Jill Collis and Roger Hussey, 2009
Business Research

8. Multiple choice 15. Participant enquiry is a methodology in which:
all participants co-operate as both subjects and researchers
the experiences of oppressed groups in society are investigated
an effective way of bringing about change in a partly controlled environment is sought
any of the above
© Jill Collis and Roger Hussey, 2009
Business Research

9. Fill in the gaps
1. The choice of methodology must complement the assumptions of the researcher’s paradigm.
2.  A methodology where the independent variable is manipulated to observe the effect on the dependent variable is known as an experimental study.
3.  A methodology used to collect research data from a sample with a view to generalizing the results to a population is known as a survey.
4.  A methodology that focuses on the understanding of text in the context of the underlying history and social forces is known as hermeneutics.
5.  A methodology in which the researcher uses socially acquired and shared knowledge to understand the observed patterns of human activity is known as ethnography.
© Jill Collis and Roger Hussey, 2009
Business Research

10. True or false
6. In a longitudinal study, data are collected in different contexts over the same period of time. False 7. In a case study, multiple methods are used to collect data in a natural setting. True 8. In grounded theory, a systematic set of procedures is used to test theory. False 9. In data triangulation, theory from one discipline is used to explain a phenomenon in another. True 10. In methodological triangulation, more than one method from the same paradigm is used to collect and/or analyse the data. True
© Jill Collis and Roger Hussey, 2009
Business Research

11. Multiple choice
11. The approach to the process of the research, encompassing a set of techniques is known as the:
methodology
morphology
mythology
technology
© Jill Collis and Roger Hussey, 2009
Business Research

12. Multiple choice
12. A technique for collecting and/or analysing research data is known as a:
method
methodology
paradigm
technology
© Jill Collis and Roger Hussey, 2009
Business Research

13. Multiple choice 13. Primary research data are collected from:
the most important source
a perfect source
an original source
a published source
© Jill Collis and Roger Hussey, 2009
Business Research

14. Multiple choice
14. A methodology used to investigate variables or a group of subjects over a number of years is known as:
a cross-sectional study
a bisectional study
a latitudinal study
a longitudinal study
© Jill Collis and Roger Hussey, 2009
Business Research

15. Multiple choice 15. Participant enquiry is a methodology in which:
all participants co-operate as both subjects and researchers
the experiences of oppressed groups in society are investigated
an effective way of bringing about change in a partly controlled environment is sought
any of the above
© Jill Collis and Roger Hussey, 2009
Business Research