1. Sage Accounting Advisor Program
Idea Jam 1.0
Sage Accounting Advisor Program
Angela N., McKay F., Kurt T., Cindy C., Katie N., Amy P.

2. Problem: Customer’s office staff have been downsized, knowledge lost.
Customer’s accountants are slow to respond and costly.
Customers have no alternative method to gain accounting advice (Sage will not provide). Impacts Sage employee morale.
Customer task stops until customer gets accounting answer.
Clearly and concisely state the problem. What is the business level issue and pain. It should be compelling. Did I mention be concise?!

3. Sage Accounting Advisor Program
Solution:
Leverage Sage Accountants Network
Link customers with a need to qualified SAN within 60 minutes in their geographic area through the new…
Sage Accounting Advisor Program
What is your proposed solution, again less is more be concise and clear (just state the facts, sell the idea on the next slide “Benefits and Barriers”

4. Benefits & Barriers: Makes us sticky!
Sage receives revenue without incurring cost/liability…or doing anything!
Sage North America could adopt!
Grow SAN network / SAN grows business.
Competitive advantage (Intuit doesn’t do this!)
Increases customer/employee satisfaction – ECE baby!
Barriers: Atlas resources; Legal; SAN adoption.
Makes us sticky! – corporate objective to have customers rely on us like they do their accountants
Sage receives revenue without incurring cost/liability…or doing anything! – We take a percentage cut for providing the dating service. For example, could earn up to 250,000 a year for doing nothing.
Sage North America could adopt! – doesn’t need to be just for CRE
Grow SAN network / SAN grows business.
Competitive advantage (Intuit doesn’t do this!)
Increases customer/employee satisfaction – ECE baby! 60 minute guaranteed response rate
Barriers: Atlas resources; Legal; SAN adoption.

5. Underlying Magic/Technology:
Use existing SAN expertise.
Use existing technology – Info Center, Desktop, Portal, Call Center referral, web store.
Customers have the need already! Avg. 2 calls per day expressing a need for this service into support PER analyst PER day!

6. Next Steps: This is your call to action –
Create terms and conditions for SAN and customers to use this program.
Sell to SAN members.
Setup web store to collect credit card, set price point, determine support plan options, qualify SAN members…basically create the program.
This is your call to action – what has to happen next for your idea to Rock CRE