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Publicity requirements
Meeting with Financial Controllers 08 November 2018, Kaunas
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Main requirements to project communication
Informing about the project Displaying logo of the Programme Acknowledging financial funding Using disclaimer
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Penalties Type of mistake Amount of correction
Publicity requirements have not been fulfilled, but the publicity elements can be added 0-10% or warning* Technical mistakes related to publicity requirements (mistakes with colours, size or similar) 10% Elements of the publicity requirements missing 25% No publicity requirements have been fulfilled, and no corrective measures are possible 100% * for the first breach of rules warning is usually applied
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Common mistakes Informing about the project No title No acronym
No number Displaying logo of the Programme No logo Bad use of logo Acknowledging financial funding Amount of ERDF funding not identified Wrong title of Programme or ERDF Using disclaimer No disclaimer
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Minimal mandatory project communication measures
When For how long to continue/ maintain Informative posters at premises each project partner Start of project Till the end of the project Information on website each project partner Mandatory Start of project Regularly, till the end of the project Information on Mandatory Start of project Regularly, till the end of the project Specialized cars stickers Mandatory After purchase For at least five years after the final payment to the project Equipped room, premises informative plaque Mandatory After purchase For at least five years after the final payment to the project Infrastructure objects, investment works < 500 000 EUR in one site plaque or billboard Mandatory No later than 3 months after end of works For at least five years after the final payment to the project Other equipment Stickers Recommended After purchase Remain marked after the end of the project Press releases Recommended At least Within the first 3-4 months of project At the end of project When important events of the project can be highlighted
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Programme logo. Versions
Full-scale logo Available language versions Mixed Latvian Lithuanian Minimised logo (no title “European Regional Development fund”)
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Programme logo. Size. It must be possible to read text in the Programme logo. Other organisations’ logos can not be larger and more significant than EU emblem. Shall other logos be bigger, an additional EU emblem should be added.
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Use with logos of other organisations
My organisation Logo My organisation Logo My org. Logo
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white or light background
Programme logo. Colours. Full color The most desired Greyscale For single color Black & white When greyscale is not possible Recommended white or light background
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Common mistakes in use of logo
No logo Parts of logo missing/rearranged Distorted shapes Logos of other organizations are larger than EU emblem Too small size Minimized version used when full scale is needed Distorted colors
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Questions?
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