1. VPL Projectors Kevin Handerson, Marketing Manager
Pre-NAB
4/22/2019 7:22 AM
VPL Projectors
Kevin Handerson, Marketing Manager
Sander Phipps, Product Manager
LCD Business Projectors

2. The Right Tools for the Job!
Pre-NAB
4/22/2019 7:22 AM
Sony’s LCD Projectors
The Right Tools for the Job!
Entry-level Models
Installation Models
Road Warrior Models
Wireless Models
LCD Business Projectors

3. Key Messages We have a broad model lineup We have strong feature sets
Pre-NAB
4/22/2019 7:22 AM
Key Messages
We have a broad model lineup
Range of models to meet range of needs
We have strong feature sets
e.g., autosetup, wireless, “off&go”
Our install models are very flexible
Orientation, inputs, lenses, networking
We are competitive!
LCD Business Projectors

4. Overall Line up Entry level models (E series)
Pre-NAB
4/22/2019 7:22 AM
Overall Line up
Entry level models (E series)
Compete in price conscious markets
Meet or exceed Competitors Specs
Compact Models (C series)
Full featured – most with autosetup
Portable units without compromise
Wireless access for extra flexibility
Install Models (P & F series)
Flexible, versatile installations and feature sets
Outstanding picture quality
Networking functions for proactive management
LCD Business Projectors

5. New Model: VPL-ES3 New Low Cost Model – with a new value point
Pre-NAB
4/22/2019 7:22 AM
New Model: VPL-ES3
New Low Cost Model – with a new value point
2000 Lumens
SVGA
New Chassis
0.63” panels
Street price $850
LCD Business Projectors

6. New Model: VPL-ES3 Ceiling mountable (PAM-100 mount)
Pre-NAB
4/22/2019 7:22 AM
New Model: VPL-ES3
Ceiling mountable (PAM-100 mount)
Accepts HD signals
Manual zoom/focus
“Step-up” projector with an “entry-level” price point
Perfect for K-12 and basic conference rooms – extremely cost effective
LCD Business Projectors

7. Competitors & Comparison
Pre-NAB
4/22/2019 7:22 AM
Competitors & Comparison
Sony
VPL-ES3
SVGA
Epson
EMP-S3
Toshiba
TDP-S25
InFocus X2
Brightness (lm)
2000/1600 lm
1600 lm
1600/1100 lm
Lamp Life
2000/3000H
3000/4000H
Tech.
0.63 LCD
0.55 LCD
0.55 DLP
Throwing Distance (80”) m
2.4m fixed m m
Monitor Out
YES
RS 232C NO
Variable Audio Out
USB
Opt. RM-PJPK1
Fan Noise
35/32dB
36/28dB
36/33dB
39/37dB
LCD Business Projectors

8. VPL-EX3 – Coming Soon New Low Cost Model 2000 Lumens XGA
Pre-NAB
4/22/2019 7:22 AM
VPL-EX3 – Coming Soon
New Low Cost Model
2000 Lumens
XGA
Same chassis as ES3
0.63” Panels
LCD Business Projectors

9. VPL-EX3 - Coming Soon 2000/3000hr lamp life 1.3:1 throw ratio
Pre-NAB
4/22/2019 7:22 AM
VPL-EX3 - Coming Soon
2000/3000hr lamp life
1.3:1 throw ratio
Manual Zoom/Focus
2 RGB Inputs
RGB Monitor out
RS232c Control
Perfect for K-12 and most small business conference rooms
LCD Business Projectors

10. Competitors & Comparison
Pre-NAB
4/22/2019 7:22 AM
Competitors & Comparison
Sony
VPL-EX3
Optoma
EP-739
XGA
Toshiba
TDP-T90
InFocus X3
Brightness (lm)
2000/1500 lm
2300 lm
2200 lm
1600/1100 lm
Lamp Life
2000/3000H
3000H
3000/4000H
Tech.
0.63 LCD
0.55 DLP
Throwing Distance (80”) m m m
Monitor Out
YES
RS 232C NO
Variable Audio Out
USB
Opt. RM-PJPK1
Fan Noise
35/32dB
36/28dB
36/33dB
39/37dB
LCD Business Projectors

11. VPL-ES3/EX3 Timing ES3 starts shipping early in March
Pre-NAB
4/22/2019 7:22 AM
VPL-ES3/EX3 Timing
ES3 starts shipping early in March
VPL-ES2 & CS7 will be discontinued 4/1
EX3 mid-May
CX-70 will be discontinued then
LCD Business Projectors

12. iF product design award 2006
Pre-NAB
4/22/2019 7:22 AM
VPL-CS/CX20A
2000 Lumen “Road Warrior” models
Optimized for frequent travelers
A true road warrior
Just over 4lbs, 2” thick
Metal case
Sleek, stylish design
Mix of features for travel
Quick setup & shut off
Autosetup with autofocus
Recent 50 pc win at Medical Co.
Ideal for field sales
iF product design award 2006
LCD Business Projectors

13. VPL-CX76 Small-Medium conference room unit 2500 ANSI Lumens, XGA
Pre-NAB
4/22/2019 7:22 AM
VPL-CX76
Small-Medium conference room unit
2500 ANSI Lumens, XGA
802.11b/g Wireless system
Unique all-included wireless presentation system
Full network control capability
Including transport
Remote Monitoring via PJNet!
Full auto set up including autofocus
Ideal for classroom applications and conference rooms with multiple presenters and interactive efforts
LCD Business Projectors

14. VPL-CX86 Mainstream Installation Model 3000 ANSI Lumens, XGA
Pre-NAB
4/22/2019 7:22 AM
VPL-CX86
Mainstream Installation Model
3000 ANSI Lumens, XGA
802.11b/g Wireless system
Unique all-included wireless presentation system
Full Auto Set up
Ideal for larger classroom uses and larger conference rooms with multiple presenters and interactive activities
LCD Business Projectors

15. VPL-CX86 Installation-friendly features:
Pre-NAB
4/22/2019 7:22 AM
VPL-CX86
Installation-friendly features:
Dual RGB Inputs
RGB Monitor out w/ Variable audio output
RS232C control
Full network control capability
Including transport
Remote Monitoring via PJNet!
Excellent Installation Projector!
LCD Business Projectors

16. VPL-CX80 Utility Installation Model 3000 ANSI Lumens, XGA
Pre-NAB
4/22/2019 7:22 AM
VPL-CX80
Utility Installation Model
3000 ANSI Lumens, XGA
Full Auto Set up
Installation-Friendly
2 RGB Inputs
Monitor out
Variable audio out
Ideal replacement for PX11
LCD Business Projectors

17. VPL-PX41 Hot! Premium Installation model 3500 ANSI Lumens, XGA
Pre-NAB
4/22/2019 7:22 AM
VPL-PX41
Hot!
Premium Installation model
3500 ANSI Lumens, XGA
700:1 Contrast ratio
Installation-friendly:
4 RGB Inputs including DVI-D
RS232C control
IP Control
Standard Lens W/ 3 optional lenses
Perfect for larger classrooms and conference rooms – especially in campus settings where networks ease support
LCD Business Projectors

18. VPL-FX52 and VPL-FX52L “Flagship” Installation Models
Pre-NAB
4/22/2019 7:22 AM
VPL-FX52 and VPL-FX52L
“Flagship” Installation Models
Completely updated
New electronics and optics
6000 ANSI Lumens XGA
1000:1 Contrast Ratio
Installation-friendly
3 RGB inputs including DVI-D
RS232c control and IP Control
FX52 comes with standard lens, FX52L comes without lens
3 optional lenses – lenses and mounting compatible with older models FX50 and FX51
Perfect for boardrooms and lecture halls
LCD Business Projectors

19. Pre-NAB
4/22/2019 7:22 AM
Projector Roadmap
LCD Business Projectors

20. Support/Management Tools
Pre-NAB
4/22/2019 7:22 AM
Support/Management Tools
PJCalc!
Planning tool for choosing/placing PJ
Periodically updated, latest version is available on eRoom and Professional site
PJNet!
PJ Management software package
Supports up to 255 projectors via network
Was $500 item, now no charge for Sony customers, downloadable on pro site:
LCD Business Projectors

21. Demand Generation Advertising Selling Sheets Sales Presentations
Pre-NAB
4/22/2019 7:22 AM
Demand Generation
Advertising
Heavier electronic presence
Selling Sheets
All current lineup, ES3 soon
Sales Presentations
Comparison charts
PJNet! and PJCalc!
Working on: Customer Testimonials
What else do we need?
LCD Business Projectors

22. What’s New for 2006? Renewed focus on Installation business
Pre-NAB
4/22/2019 7:22 AM
What’s New for 2006?
Renewed focus on Installation business
Greater incentives to drive Sony
Re-establish Sony as premier vendor
Improved channel communications
Example: Projector “Road Tour”
Example: Private Tech Suite at InfoComm
LCD Business Projectors

23. Pre-NAB
4/22/2019 7:22 AM
Thank You
LCD Business Projectors