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Verifying the Communication Product
Take an external perspective - does it make a clear point? - adequately supported? - counterargument/alternate approaches dealt with? - words/numbers/pictures clear? - does your reader/listener know what is expected?
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Verifying the Communication Product
Take an external perspective - check spelling/punctuation - cut words/substitute words - make sure totals are correct - shorten sentences to bullets for slides
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Verify Against Your Standards
Your analysis of the communication situation The outline you created to guide your document or talk
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Your Management Communication Should Follow This
Comprehensible – audience understands Credible – both accurate and reliable Timely – as up to date as possible Adequate – enough info to support Relevant – directly relevant to matter
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Verify the Expression Effectiveness – look at big picture, does it accomplish what I want for audience? Efficiency – most direct, clear, economic delivery? Conventionality – standard of language, usage for culture/business/particular company
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Getting and Giving Help Verifying
Use others to help you verify Help others to verify
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