1. Tougher Enduring Shock-absorbing Easy maintenance
WHY STAINLESS STEEL?
Tougher
Enduring
Shock-absorbing
Easy maintenance
Greater bowl capacity
Versatile
Hand-finished

2. Sound and Sink Insulation
HOW TO CHOOSE
Sound and Sink Insulation
Strategically placed pads with sprayed on undercoating
Allows for quieter operation
Insulation maintains water temperature
Prevents condensation from forming on the bottom of the sink

3. Drop Ledge Radius Corners
HOW TO CHOOSE
Drop Ledge
The drop ledge helps keep water in the sink compartment and keeps the countertop cleaner
Radius Corners
The smaller the radius, the larger the bowl capacity
Smaller radius corners prevent glasses from tipping over, makes the bottom of the sink flatter, and gives the consumer more work space

4. HOW TO CHOOSE
Fasteners
The clip and screw system holds our sinks down tighter and provides stronger installation.
Offset
This gives the consumer more wash space in the bowl, more storage space underneath sink. Most higher end sinks have offset drain openings.

5. ELKAY vs. Competition

6. Where does Elkay stand? Sink “Count” Rules!
ELKAY vs. COMPETITION
Where does Elkay stand? Sink “Count” Rules!
SKU count compiled from current price lists
Includes ADA depths/single drain locations
Does not include faucet hole drillings
Left’s and right’s counted separately
Stainless steel only
Sinks only…no packages or accessories

7. The Total Undermount “Count”! Blanco 52
ELKAY vs. COMPETITION
The Total Undermount “Count”!
Blanco 52
Kindred 24
Franke 39
Kohler 22
Elkay 89

8. Blanco 14 Kindred 12 Franke 10 Kohler Elkay 19
ELKAY vs. COMPETITION
The Contemporary Gourmet Drop-In “Count”!
Blanco 14
Kindred 12
Franke 10
Kohler
Elkay 19

9. The Three Key Advantages Sound deadening Finish Capacity
ELKAY vs. COMPETITION
The Three Key Advantages
Sound deadening
Finish
Capacity

10. ELKAY vs. COMPETITION
Sound Deadening

11. Blanco - bottom pads only Kindred - bottom pads, bottom and side spray
ELKAY vs. COMPETITION
Sound Deadening
Blanco - bottom pads only
Kindred - bottom pads, bottom and side spray
Franke - bottom pads, bottom and side spray
Kohler - bottom and side pads, bottom and side spray
Elkay - bottom and side pads, bottom and side spray

12. Sound Deadening Pads ELKAY vs. COMPETITION Absorbs vibration
Less noise/echoing when water is flowing - less noise when garbage disposal is on
Less movement
Sink is more secure
Less likely to break seal at the counter, the strainer, and the faucet base to create a leak path
Less prone to water damage in items stored below, cabinets, and floor
Pads only is standard on lower end sinks

13. Sound Deadening Spray ELKAY vs. COMPETITION
Prevents condensation from forming on the outside of the bowls
Less water damage to items stored below the sinks
Less water damage to cabinets and floor
Less likely that mold will form
Insulates the bowls, thereby retaining the desired temperature
Less energy needed to keep water warm longer
More sanitary - water stays hot longer; cleaner dishes

14. Sound Deadening Observations
ELKAY vs. COMPETITION
Sound Deadening Observations
Franke
Spray inconsistently applied; missing near drain; thin
Blanco
Bottom pads only; lack of spray will cause condensation (potential mold); no heat retention; low quality

15. ELKAY vs. COMPETITION
Finish

16. Finish ELKAY vs. COMPETITION Elkay Ground finish; bowl and deck
Hi-shine radius
Advantages
Absorbs normal wear
Lasts longer
Looks better
Franke, Blanco, Kindred
Non-ground, non-directional swirl finish in bottom bowl
Linear buffed bowl sides
Disadvantages
Easily scratched
Non-repairable
Visible orange peel
Questionable appearance

17. Finish Observations ELKAY vs. COMPETITION Franke
3 different finishes: deck, bowl and draw radius
Bowl bottom “orange peel”
Blanco
Visible bowl bottom “orange peel”
Kindred
Heavy machine chatter; “orange peel” deck (heavy) and bowl bottom

18. ELKAY vs. COMPETITION
Bowl Capacity

19. Bowl Capacity ELKAY vs. COMPETITION
Bowl taper is the inward slope of each side of the sink from rim to bottom
Radius is the measure of the bowl's corners and bottoms where the sides and bottom meet
The deeper the bowl, the straighter the slope, the smaller the radius, the more useful the sink capacity

20. BOWL CAPACITY Mfg. Bowl Taper Corner Radius Capacity
ELKAY vs. COMPETITION
BOWL CAPACITY
Mfg.
Bowl Taper
Corner Radius
Capacity
Blanco
Yes
Larger
Less
Kindred
Franke
Elkay No
Tighter
More