1. Your Cafeteria Connected

2. Out With The Old – In With The New
Don’t just rely on old school marketing
Get Creative
Taste tests
Mobile food serving
Food presentation
Go digital
Social media
Digital menu boards
Online polls and ratings
Cafeteria apps

3. Go With The Pepsi Strategy
Taste tests to win over students
Benefits:
Expose students to foods
Fun event to engage students

4. Who Says Don’t Play With Your Food?

5. 8 Second Rule You have 8 seconds to grab attention
Solution: use imagery and video

6. Get Social Access to parents and students
Easily announce important info
It’s free

7. Facebook 1.44 billion monthly active users
Average American: 40 minutes

9. The Digital Parent There’s An App For That Millennial parents
Expect easy access to information
Cafeterias need to be easily accessible

10. Put Your Cafeteria In The Palm Of Your Hand
Make it easy
Go mobile
Get Students Involved
Ex: food/meal reviews
Polls encourage engagement

11. Thinking outside the box
Student Accounts
Online Applications - “Other Benefits”
Digital menus
District website marketing
Incentives for Mobile App use

12. SchoolCafé is growing! Not the ‘ParentOnline’ of yesteryear...
Payments
Menus
Online Applications
SchoolCafé TV (Digital Menu Boards)
New marketing features to help you connect your community

13. Polls

14. Polls

15. Messages

16. Messages

17. User Analytics

18. User Analytics

19. Connecting your Cafeteria in 2018-19
SchoolCafé 2.0:
Keeping what worked well, and improving what didn’t work so well
Goals:
Improve marketing
Make apps consistent with website
Speed-up deployment of updates across platforms
Simplify user experience
Make the solution easier to support
Not deliver significant features over summer
Show that we’ve been listening to our users!

20. Discussion