1. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower The Power of Presentation by Michael Ferrera

2. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Business Professional Essentials Communicating with Color and Why Effective Lady Essentials Hair | Make Up | Jewelry Effective Gentleman Essentials Suits | Accessories | Grooming Agenda

3. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Information When are our first impressions with people created in our minds? With 2-4 seconds. Not 30 or 15 seconds. Sometimes we do not even have the much time in front of people. Books are often judged by their and so are we. Using color in your attire can set the mode before you begin speaking. Always be at your best!!

4. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower The key for gentlemen is to be original and create your own image. Colors, patterns, etc. Essentials to remember: be neat and organized. Ladies, can be professional without a suit. - Bonus is, you have more options males! - Skirt Suit - Pant Suit has become more popular in todays workforce - A dress but only if you intend on wearing a blazer or jacket - Opt to wear nylons complementary to your attire or flesh tone for first interactions - Whatever you do choose to wear, you want to be fully covered with a jacket or cardigan Business Professional Essentials

5. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Using Color Match with colors next to each other. Match with colors across from each other. Match with same color but with a different shade or hue.

6. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower These are very calm a peaceful colors. Very welcoming colors to the recipient. It shows an out of the box thinking. Great Interview Colors

7. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color Black: I'm good a networking with decision makers. You can use me on your team. Great when business needs to be completed. Suits, pants, skirts. Navy Blue: Im credible, trustworthy and effective! In a suit navy blue makes a positive professional impression. Good for interviews, big corporate meetings, meeting with clients. Pants, jackets and suits. Light Blue: I can be stable puts others at ease. Great when in a first meeting or networking. Great for blouse, sweaters, jewelry and accessories. Burgundy: I am refined, mature, and can handle myself in groups. Great in jackets, or shirt suit. Group settings, board meetings. Great for shoes.

8. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color Lavender: Im great with other women as well as professional men. I think out side the box. Im creative and unique. Great for blouses, sweaters. Red: I want to be remembered. Im powerful and worth listening to! Good for groups and presentations. Pink: Im young spirited, stylish and energetic! The brighter the pink the more attention. The soft pink is a more assuring demeanor. Shirts, sweaters, pins, broach. White: Im clear, clean, and reliable. Give the appearance of being refreshed and professional. Great for shirts, scarves, shawls.

9. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower The Look

10. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color

11. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color

12. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color

13. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower The Look

14. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color

15. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color

16. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Communicating with Color

17. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Use make-up to accent your natural features and beauty. Short nails, neutral tones or French-Tip give great signs. Eyes, mouth and hands are communication tools for ladies. Therefore, you do not want your color to distract from your listener. Hair shoulder length or lower can be worn down. When you are subtle with your extreme style the right people will notice. Effective Lady Essentials

18. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Keep it simple in suits but add color with shirts. Black, Gray, Navy, Tan, Brown Shoes and belt should match, but also handbags and accessories. Hosiery should be skin tone or same shade of outfit. Be confident in your decision if you choose to go without nylons. Patterns in outfits are strategic and can enhance your image. Effective Lady Essentials

19. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Effective Gentleman Essentials Fit is the most important. Style will follow fit. Colors, Collars, French cuffs and so forth are all personal preference. Collar options, tips and Ideas. Just like you can get a suit tailored you can have your shirts tailored as well.

20. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Effective Gentleman Essentials Ties Tie clips Handkerchiefs Bowties Cuff links Ascots Scarves Etc.

21. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower Questions… www.PerfectGentlemanOnline.com @MichaelFerrera ferrera@michaelferrera.com Facebook.com/MichaelFerreraTheBrand @MichaelFerrera Linkedin.com/in/MichaelFerrera

22. National Urban League Young Professionals 2012 Whitney M Young Leadership Development Conference Project Lead, Learn, Grow & Empower