1. ‘Roadmap to Renewal’ for unions
Becky Wright, Director Unions 21

2. Big Picture for Unions

4. Young Worker Face to Face more effective way
Digital to help members communicate with each other
Membership fees need to look more flexible or differentiated
Stronger focus on long term value to careers
Consider the adaption for evolving labour market
Value on industrial role, less so on political unless reflects ‘ordinary member’

5. Resolution Trust info

6. Based on recent trends & demographics membership on course to fall to 16% by 2030
Arguably this is a pretty rosy scenario – doesn’t factor in any big shifts due to ‘shocks’ (e.g.) automation or a recession Membership rates may also fail to grow with age at the same rate as in the recent past

7. Membership among under 35s would need to nearly double during 2020s to stop overall decline due to boomers retiring
Blue bars answer the question: “how much higher does young people’s membership have to be to stop overall membership rates falling over the next 15 years?”

8. How do we respond?

9. Recognise the role of leadership to enable change.
Make the persuasive, everyday case for collective voice/bargaining.
Shape structures to reflect and support the needs of (potential) members and reps.
Collaborate and invest for the future.

10. Role of Leadership Build from the ground up Invest in lay leadership
Development in workplace leadership
Invest in lay leadership

11. Shape structures to reflect what members need/want
Beneath the activist layer: understanding your membership
Create service packages and structures which reflect members needs right now, not thirty years ago

12. Collaborate for the future
Sharing functions
Operating cross borders
Recognise we’re in a data age
Share best practice