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Clear-communication strategy

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Presentation on theme: "Clear-communication strategy"— Presentation transcript:

1 Clear-communication strategy

2 Objectives Set standards for how we communicate
Develop our communication skills

3 How to achieve objectives
Practices, policies and standards Editorial services and leadership Portfolio of training, tailored to ONS’s unique requirements Cultural change

4 Practices Clear, straightforward workflow patterns
Early editorial influence Prepare for content management

5 Policies Roles and responsibilities
Content creation, approval and sign-off Quality standards

6 Standards ONS House Style and Author’s Guide
Guidelines and templates for writing and presenting statistics Intranet for writers and editors

7 Editorial services and leadership
Guidance and leadership for editorial staff Greater editorial capacity Network of clear-communication editors

8 Tailored portfolio of training
What do we publish? What kind of writing do we do? Where can we get those skills?

9 Cultural change Lead by example, promote good practice
Set targets, reward achievements Use audience research Stage innovative events and promotions Establish clear communication as a core competency Win support from the top of the organisation

10 What will it look like? All ONS writers and editors receiving communication training Clear-communication editors in place Clear communication a core ONS competency Measurable improvement in clarity and accessibility of ONS communications Measurable improvement in audience response to, and understanding of, ONS work

11 Clear-communication strategy
Practices, policies and standards Editorial services and leadership Training Cultural change


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