1. Conference Invitation Program
A Marketing Tool For (Enter co. name here)

2. What Do I Need to Achieve…
Meet with Prospects?
Meet with Clients?
Strengthen Relationships?
Emphasize interest in their business?
Keep your sales force motivated?
Increase Market Exposure?

3. Your Challenges…
Customers have limited time to schedule vendor meetings
It is hard to find neutral ground to present your solutions
Limited travel budgets and time

4. The Solution…
Get your clients/prospects to travel and meet you, in a non-sales environment…
… and at the same time, be educated in best practices of reverse logistics

5. Executing the “Solution"
Sales team invites clients/prospects to attend
Clients/prospects receive a discount voucher
Sales team President’s Club SPIFF
Sales management tool to monitor sales success

6. Invitation Management Tool…
As you invite your customers with the RLA $1500 Discount Voucher, an is sent to you (sales person) and management, when someone registers.
From: RLA Conference & Expo Sent: Monday, February 07, :25 AM To: Brock Lee Subject: RLA Conference & Expo Vip Confirmation Vegas2011 Thank you for your registration! Event: Vegas2011 Registration: USD$999 - Conference & Expo ($2499 value) Feb 7-9 Name: Dennis DXXX Title: Director Company: LXXX PXXX INTERNATIONAL Phone: xxxx Address: Oxx Intxxxx Lane City: Rhinelander State: WI Zip: Country: USA Voucher Code: VX Voucher Issued By: Name: Dxxxx Dxxx Card: XX Expiration: Number: ************3520 Receipt Number:

7. ROI for Success
Enter Co. Log Here
When you register 30 VIP clients/prospects you receive…
Booth Payment Rebate*
*Rebate of the actual discounted amount paid
Or 100 sq. ft. additional exhibit space
Upgrade
Or a 10x10 private mtg. room
Or a $10,000 sponsorship credit
Or a $10,000 credit towards hospitality suite
For every 30 additional attendees who register using your VIP discount code, you select which one of the upgrade items you want.

8. RL Magazine
Enter Company Logo Here
You RL Magazine as a service to your customers using our MAGAZINE APP, on a monthly basis

9. Involve your customers through RLA New Clippings!

10. The (Enter Co. name here) President’s Club
Sales Team Reward
The (Enter Co. name here) President’s Club
Sales SPIFF
Trip for TWO - 4 days / 3 nights
Marriott Waikiki – Hawaii
Awarded by ECS to every salesperson
who has 12 VIP Registrations
Includes Airfare and Hotel stay
Management Incentive Bonus ($2,000 Value)
Awarded by Exhibitor to Management for
every 2 Salespeople meeting quota
Includes Airfare and Hotel