1. Hiram College Ellen Walker
Entrepreneurship
Hiram College
Ellen Walker

2. What is Entrepreneurship?
Creating a new business but also…
Innovation within an existing business (“intrapreneurship”)
Developing a new non-profit strategy, e.g. microbanking
Recognizing an opportunity and doing something about it!

3. What Entrepreneurs Need
Creativity
Passion
Tenacity
Leadership & capacity to inspire
“Opportunity-obsession”

4. More Important Needs A good team A plan of action (business plan)
What is your product?
Who is your market? How big?
Who are your competitors?
What is your niche?