1. Learning and Memory
Lap 3
Chapters 9 and 10

2. Operant Conditioning
Purpose- to predict and control what is going to happen
To learn from the consequences of behavior
All behavior is learned and reinforced by consequences
Change behaviors as a result of consequences
Use reinforcement schedules to correct behaviors

3. Skinner’s Box

4. B. F. Skinner Stimulus, Response, Reinforcement
Repeat xx to get added rewards
Do the behavior xx$
Praise, approval, status, prestige, money, privileges
Eliminate yy to avoid punishment
Stop doing behavior -yy-z
Could people be conditioned?

5. Operant Conditioning
Reinforcement:
Positive:
Negative:

6. Operant Conditioning Positive Reinforcement:
Girl studies Good grade  studies again The good grade REINFORCES studying

7. Operant Conditioning Negative Reinforcement:
Girl studies Bad grade  doesn’t study
The bad grade REINFORCES NOT studying

8. Operant Conditioning
Punishment:
Positive:
Negative:

10. Operant Conditioning
Shaping behavior:

11. Operant Conditioning Chaining behavior:
Used for “skill specific” behavior
S1  R1
S2  R2
S3  R3
Reinforcer

12. Cognitive Learning Definition: Latent Learning: Cognitive Maps:
Learned Helplessness: