1. Social Media
Report

2. 4th Quarter Overview
September - For Heritage Month, we concentrated on the enrichment and preservation of language through our #UncensoredVoices theme.
October - was filled by the excitement of the bus. All articles/posts were centred around the movements of the two buses. Highlight: Live-tweeting from the different locations which the bus was taking the Activators.
November - The 16 Days of Activism campaign kicked off with the team attending and tweeting live from an event hosted by Inyathelo with a panel of prominent women discussing topics that affect women in society. During this month, an Imbizo talking about a similar topic of violence in homes also took part.
The next slide is the annual social media report from 18 January 2017 – 18 January 2018 and tells a story of which months were most performing.

3. 18 January 2017 – 18 January 2018

4. Facebook Top Performing Post & Stats
A safe distance away from the elections and news of new coalitions, this event was a much needed debrief and reflection space for Activators and the public at large. I wasn’t surprised that this post got this much traction.

5. Twitter Top Performing Post & Stats
The most performing month and tweet was in September: we received 3,423 impressions for the above twee alone and gained a total of 248 followers.

6. Social Media Follower Growth
Facebook
Twitter
YouTube
Instagram
LinkedIn
Aug
6317
7306
203
830
243
Sept
6370
7554
205
908
249
Growth 53
248 2 78 6

7. Website Stats
These are the website stats from October – December The *bounce rate is quite concerning because it’s over 40% and the top 3 pages visited are Home, Application page and the Login.
*The percentage of single-page sessions” (i.e. sessions in which the person left your site from the entrance page without interacting with the page)