1. Presented by Mira Panteleeva and Radina Petkova -10a
The Success Story of
the Founder of Starbucks
Howard Schultz
Presented by Mira Panteleeva and Radina Petkova -10a

2. "I always wanted to do something to make a difference."

3. Who is Howard Schultz?
he is recognized for his entrepreneurship and leadership
he built the Starbucks Coffee Company into one of the world`s most recognized and respected businesses

4. Why Howard Schultz?
Everybody knows Starbucks but not many are familiar with the person who was responsible for its success

5. His “rags-to-riches” story
born in Brooklyn
during his childhood he
lived in poverty
earned an athletic scholarship
to university
worked various jobs to
support himself

6. After College vice president and general manager of “Hammerplast”
encountered the Starbucks shops in Seattle
he was passionate, ambitious and committed
director of retail operations and marketing at Starbucks

7. The Trip to Milan
a trip to Milan made him understand the personal connection people can have with coffee
he was a strong communicator because his idea was born thanks to his talking to the Milan coffee shop owners
a roadside espresso bar in Milan

8. Quitting Starbucks he had a definite aim, vision and purpose
quit Starbucks when the founders didn’t like his ideas
he was courageous because he wasn`t afraid to burn bridges if it meant moving forward

9. His New Company started his own coffee company - "Il Giornale"
spent an year raising 1.6 million dollars to launch his business
with positive attitude and perseverance he took action and believed in the success of his idea

10. Buying Starbucks had an enormous success
after two years he bought Starbucks for 3.8 million dollars and became CEO

11. The Evolution of the Starbucks Logo

12. Starbucks Today today Starbucks has 26 000 stores in 75 countries
the company is ranked third on Fortune’s list of “World’s Most Admired Companies”

13. Personal Experience
Starbucks puts the names of their customers on the cup making it unique for everyone.

14. Thank you for the attention!
Sources:
entrepreneur.com
wikipedia.com
businessinsider.com
forbes.com