1. Let’s work together to answer these questions about the chapter.
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Let’s work together to answer these questions about the chapter.
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2. Morse Code
The establishment of telegraph lines was a great breakthrough because messages could be transmitted in Morse Code. However, what limitation did it have, especially w/ regard to those on ships?

3. Broadcasting
What did the term mean in the area of agriculture, and what is its meaning in radio?

4. R.C.A.
What kind of laws allowed RCA to gain almost total control over the emerging media of mass broadcasting?

5. Network
How is a “network” a cost-saving operation for broadcasting companies?
How does a network help centralize broadcasting?

6. CBS and “Option Time”
How did CBS make its programming appealing to local stations through “option time?”

7. The F.C.C.
What did the FCC aim to fix, and what kind of power did it have?

8. Format and Rotation
What characterizes “format radio” and what are four or five of the major formats today?
How did “rotation” help drive sales and popularity of tunes?

9. Telecommunications Act, 1996
How did the Telecommunications Act of 1996 change the face of broadcasting ownership?
What were the benefits and pitfalls of this legislation?

10. N.P.R.
What is NPR, and how does it differ from commercial radio?