1. Technology Acceptance Model

2. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved Who we are Technology consulting provider with deep military experience An emerging technology research and evaluation firm A supplier of, and liaison to highly valued SME resources for: Technology assessment and investigation Technology Acceptance Model development Contract, initiative, project, or program management A developer of unique Technology Acceptance Models and Frames A trusted conduit for commercial emerging technologies A services company assisting the government and industry in technology management, performance and implementation

3. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved TECHNOLOGY ENVIRONMENT Acceptance and Risk Curves Experience tells us that managing multiple technologies across a program life cycle is increasingly challenging Existing environment is complex and evolves at a rapid pace Emerging component technologies mature at different rates Existing technologies have many delivery models and wide variety of providers Generally, over time, technologies increase their contribution to program performance through integration and component maturity There exist inherent risk for early introduction of emerging technology New / emerging and existing technologies have unique acceptance rates and opportunities A model to map individual component technologies required for major programs provide line of sight for planning and integration A Technology Acceptance Model allows program leaders to increase the success and acceptance of technologies while mitigating risk and improving economics

4. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved Rapid Testing Initial Deployment Steady StateOptimizationIntegration Time Acceptance / Risk TECHNOLOGY ENVIRONMENT Acceptance and Risk Curves Decommission Technology Acceptance Curve Risk Profile

5. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved All technologies, methodologies and new processes follow this acceptance curve Multiple versions, vendors and service providers increase complexity Technology model development is complex A distinctive and unique the acceptance model/frame is required for each major program New or emerging technologies do not mean disruption Technology can be managed if maturity is synchronized with specific work phases Its about building a TAM, evaluating options, exercising technology, planning and vigilant execution Its about what to use when DISCUSSION Technology Acceptance Model

6. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved Rapid Testing Steady StateOptimizationDecommissionIntegration Initial Deployment technology TECHNOLOGY ACCEPTANCE MODEL Building the Model-Example

7. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved Rapid Testing Steady StateOptimizationDecommissionIntegration Lack of integration tools Technology not hardened No reliable performance metrics IT market attention catalyst for early adoption High risk implementations Inadequate business case Inappropriate rush for cool tools First version of component technology Limited or non- existing production successes Initial Deployment Small but decisively incremental advances next wave dialogues commence Major efforts to upgrade and migrate to new versions Selected vendors transition to new technology New competing technologies threaten longevity Multiple instances consolidate Large scale integration or centralization Drastic economics to retain technology base Lack of specialized resources Wide integration or high transaction rates cause technology collapse Limited enterprise and integration tools Early appearance of service providers Scalability issues and challenges Widespread acceptance difficulties Early and visible failures Overwhelming product change requests Dejure standards commence Defacto standards emerge Tools and utilities become robust and widespread Success stories appear Technology features rapidly expand Tools & utilities initiate wide integration Business case strengthens, case studies flourish Component technology reaches relative maturity Scalability challenges resolved Risk profile moderates Large & aggressive production rollouts Technology satisfies business drivers Component technology becomes embedded I other products Main stream, internal skills develop Economics continue to improve Significant increase in vendors, providers, and ancillary services Abundance of tools & utilities Variety of economic alternatives Base technology increases in capability, features, and stability Stability of technology reached Mature and extensive performance and production metrics Vendor choices become limited skilled resources become constrained and expensive Prudent timing of transition mitigates risk Product development investment halts Development resources resist project involvement Economics of maintenance impede further deployment Conversion & Migration programs Sunset of maint. contracts Satellite products abandon integration support Status quo increases risk Decommission projects Build unique technology frames for major programs Define work phases that are synchronized with technology capability and maturity Focused research and investigation for specialized technologies supporting mission and program Prune unnecessary technologies cull from other curves and models applicable technologies Reduce the clutter of noisy technology options plot appropriate alternatives Focused research and investigation for specialized technologies supporting mission and program Prune unnecessary technologies cull from other curves and models applicable technologies Reduce the clutter of noisy technology options plot appropriate alternatives Investigation, white papers, assessment Functional Prototypes Limited integrated pilots Production intent and limited scope rollouts, Full scale rollouts Realization and optimization initiatives Planned migration, conversion and new platform transition TECHNOLOGY ACCEPTANCE MODEL Customer Utility Examples

8. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved Technology Research and Consulting Custom Frame Development SME Sourcing Project and Program Management Emerging Technology Research and Alignment TECHNOLOGY ACCEPTANCE MODEL Service Descriptions

9. Copyright 2007 Black & Rossi, LLC All rights reserved 10/15/05 Black & Rossi, LLC, all rights reserved Time Accelerate the work phase completion Compress technology initiatives and programs Rapid production readiness Economics Reduce or eliminate costly failures Match component technologies with business drivers Minimize decommission and obsolescence expense Maximize economic value of production rollouts Risk Reduce technology risks Reduce implementation risks Reduce or eliminate project failures QOS Increase production performance Increase availability, acceptance, stability and reliability Improved overall technology management Deploy rich and stable technology solutions TECHNOLOGY ACCEPTANCE MODEL Business Value