1. SLOGAN ANALYZE
Joanna
翁思婕

2. Mister Donut 你要的幸福，隨時出爐
The happiness you want is coming right up!
The slogan shows that eating their donut is not only having foods, but also getting the happiness of life.

3. Fedex 使命必達 Be simple Be memorable Be original
Impart positive feelings for the brand
Reflect the brand's personality
Be believable

4. 7-11 Always open 7-11
The slogan shows that whenever you want some foods or daily necessities, etc, 7-11 is always there, open 24 hours 7 days a week.

5. 媚登峰 Trust me, you can make it!
Losing weight needs a lot of patience and it takes a long time.
The slogan makes you believe it will be an easy thing, as long as you trust it.

6. 奇摩拍賣 甚麼都有，甚麼都賣，甚麼都不奇怪
The slogan shows that whatever you want; you can find it in there.