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EXPERIENCE SAMPLING VASSILIS JAVED KHAN PANOS MARKOPOULOS THE METHOD AND ITS TOOLS.

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Presentation on theme: "EXPERIENCE SAMPLING VASSILIS JAVED KHAN PANOS MARKOPOULOS THE METHOD AND ITS TOOLS."— Presentation transcript:

1 EXPERIENCE SAMPLING VASSILIS JAVED KHAN PANOS MARKOPOULOS THE METHOD AND ITS TOOLS

2 INDUSTRIAL DESIGN DEPARTMENT 1 290609 INDEX ESM: definition, uses & tools Why is there a need for another ES tool? ESRM & Reconexp Our plans for developing a better ES tool

3 INDUSTRIAL DESIGN DEPARTMENT 2 290609 ESM HISTORY Early 1970s pagers were introduced University of Chicago wanted to study flow experiences What were the most enjoyable moments of participants day

4 INDUSTRIAL DESIGN DEPARTMENT 3 290609 ESM DEFINITION A method to solicit respondents answers at random moments of the day [Hektner J.M., Schmidt J.A., Csikszentmihalyi M.,, Experience Sampling Method, Measuring the quality of everyday life, 2007, SAGE, ISBN 1412925576] ESM is a survey method, i.e. a way to collect self-reported data from participants that is executed over sustained periods of time Computerized ESM

5 INDUSTRIAL DESIGN DEPARTMENT 4 290609 WHERE/HOW ESM IS USED? Psychology & Social psychology Feelings of people Activities and what makes them happy Medical Assessing the burden of different illnesses The health consequences of stress Political For evaluating policies HCI, UX & design Assessing the experience of a service or a product Eliciting requirements for a service or a product

6 INDUSTRIAL DESIGN DEPARTMENT 5 290609 ON MY WAY TO LEIDEN…

7 INDUSTRIAL DESIGN DEPARTMENT 6 290609 ON MY WAY TO LEIDEN… How accurate? How easy?

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11 INDUSTRIAL DESIGN DEPARTMENT 10 290609 DRAWBACKS & BENEFITS OF ESM –Self-selection bias –Nonresponse and selective nonresponse –Obtrusive –High cost of implementation +Extremely rich data over time (subjective +objective data)

12 INDUSTRIAL DESIGN DEPARTMENT 11 290609 RELATED TOOLS GENERIC Academia MyExperience DPUIS PMAT ESP PsychLab Commercial Entyware by Techneos CUSTOM (for a single study)

13 INDUSTRIAL DESIGN DEPARTMENT 12 290609 MyExperience (beta) FEATURES XML Questionnaire development Availability of several sensors (GPS, device usage information) Supports photo, video and audio capture Plug-in architecture Windows Mobile devices

14 INDUSTRIAL DESIGN DEPARTMENT 13 290609 MyExperience XML example

15 INDUSTRIAL DESIGN DEPARTMENT 14 290609 FUTURE ES TOOL Why another tool? Conditions are right: truly affordable Shortcomings of previous tools New methodological developments

16 INDUSTRIAL DESIGN DEPARTMENT 15 290609 CONDITIONS ARE RIGHT: More people have powerful devices Globally, research house Ovum expects 171.9 million smartphones to ship this year, up 23% on 2008 and about 15% of the worldwide mobile phone market in 2009 [reuters.com] http://www.appleinsider.com/articles/08/02/14/google_iphone_usage_shocks_search_giant.html

17 INDUSTRIAL DESIGN DEPARTMENT 16 290609 CONDITIONS ARE RIGHT: Internet on mobile devices is now affordable

18 INDUSTRIAL DESIGN DEPARTMENT 17 290609 PREVIOUS TOOLS SHORTCOMINGS Difficult to install Too technical to execute Little support Need of expensive devices

19 INDUSTRIAL DESIGN DEPARTMENT 18 290609 NEW METHODOLOGICAL DEVELOPMENTS Providing feedback to participants improves their motivation [Hsieh, G., Li, I., Dey, A., Forlizzi, J., and Hudson, S. E. 2008. Using visualizations to increase compliance in experience sampling. UbiComp '08] Reconstruction of sampling day [Khan, V.J., Markopoulos, P., Eggen, B., de Ruyter, B., IJsselsteijn, W.A. (2008) Reconexp: A way to reduce the data loss of the Experiencing Sampling Method, MobileHCI '08] Defining inconvenient times [Isomursu, M., Tähti, M., Väinämö, S., and Kuutti, K. 2007. Experimental evaluation of five methods for collecting emotions in field settings with mobile applications. Int. J. Hum.-Comput. Stud. 65, 4 (Apr. 2007), 404-418]

20 INDUSTRIAL DESIGN DEPARTMENT 19 290609 RECONEXP STUDY: OUR EXPERIENCE RECON STRUCTING EXP ERIENCE A first tool supporting the ESRM method

21 INDUSTRIAL DESIGN DEPARTMENT 20 290609 GOAL Investigate communication needs of busy parents (under context) What information are busy parents willing to automatically exchange with each other during a typical day of theirs?

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26 INDUSTRIAL DESIGN DEPARTMENT 25 290609 METHOD EXPERIENCE SAMPLING + DAY RECONSTRUCTION

27 INDUSTRIAL DESIGN DEPARTMENT 26 290609 + DAY RECONSTRUCTION

28 INDUSTRIAL DESIGN DEPARTMENT 27 290609 RESULTS Busy parents are willing to automatically exchange information which will help them to: Infer the availability of partner Feel reassured about the well being of family members Help coordinate tasks in the evening

29 INDUSTRIAL DESIGN DEPARTMENT 28 290609 Frequency of chosen information statements

30 INDUSTRIAL DESIGN DEPARTMENT 29 290609 SITUATIONAL DATA ANALYSIS

31 INDUSTRIAL DESIGN DEPARTMENT 30 290609 SITUATIONAL DATA ANALYSIS

32 INDUSTRIAL DESIGN DEPARTMENT 31 290609 RECONEXP SUMMARY Supports personalization of available answers Supports feedback to participants Supports filling out unanswered queries

33 INDUSTRIAL DESIGN DEPARTMENT 32 290609 WHAT WOULD NEXT ES TOOL LOOK LIKE?

34 INDUSTRIAL DESIGN DEPARTMENT 33 290609 TOOL COMPONENTS Questionnaire Developer Event triggering editor Choice of presentation medium (mobile | pc) Real time feedback to participants Data analysis & Visualization tools Notification manager (participant and researcher) Methodology wizard Experience granularity Participants state of mind-based triggering of queries Emphasis is on mobile studies

35 INDUSTRIAL DESIGN DEPARTMENT 34 290609 INTERESTING? HTTP:// ESRM.ID.TUE.NL p.markopoulos@tue.nl v.j.khan@tue.nl

36 INDUSTRIAL DESIGN DEPARTMENT 35 290609 ESRM Experience Sampling and Reconstruction Method A method combining ESM with DRM

37 INDUSTRIAL DESIGN DEPARTMENT 36 290609 DAY RECONSTRUCTION DRM respondents first revive memories of the previous day by constructing a diary consisting of a sequence of episodes. Then they describe each episode by answering questions about the situation and about the feelings that they experienced, as in experience sampling. [Kahneman, Daniel, Alan B. Krueger, David A. Schkade, Norbert Schwarz and Arthur A. Stone. 2004. A Survey Method for Characterizing Daily Life Experience: The Day Reconstruction Method. Science. 306:5702, pp. 1776–780.] Shortcomings: data for one day, requires one-to-one access with participant

38 INDUSTRIAL DESIGN DEPARTMENT 37 290609 PLATFORM? Windows Mobile Blackberry iPhone Palm Nokia

39 INDUSTRIAL DESIGN DEPARTMENT 38 290609 CRITERIA Market share Development tools Cost Form factor

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