1. Geo Fencing For Automotive Clients

2. Agenda Review the rules of Geo-Fencing
Our Exclusive until the end of the year Tech
Why is it Better?
How to use it properly for best results
Cost Break Down

3. Geofence Targeting
Geo-fencing is a virtual perimeter around a real-world geographic location
Mobile app and mobile website targeting
Geo-fence retargeting
Geo-fences can precisely target customers of your competitors
Geo-fence offline conversion tracking

4. Exclusive to US
Using DEA tech made to capture phone numbers on Drug corners without a warrant and follow these phones around town and to other locations with no court paperwork.
We have this until Jan 1, 2018
Then Code is Open Source for all

5. Our Advantage vs Competitor
We capture 1st party data or the Cell Number
Competitors only capture 3rd party data, meaning they can only serve their ads through a Mobile App
Competitors can serve 1 in 15 phones (Phone is on, in an APP)
We serve 13 out of 15 phones (Phone is On and has a geo locator on)
12 times the delivery over competition
Geo-Fence can range from100ft to 2 mile radius

6. How to make the most out of this with Dealerships
First pick the dealers competitors for the placing of the Geo-Fences---these should typically be on the same road within a short distance of Our Client
Our Client
You can do all Brands, but customer(s) once shopping tend to go less than 3 miles before buying.

7. How to make the most out of this with Dealerships
Second design an ad that evokes emotion.
Our Client
“You are not getting enough for your trade, come to Bob’s Ford!”
“I can get you a lower monthly payment and more for your car!”
“Make sure you are getting the best bang for your buck!”
Examples 

8. How to make the most out of this with Dealerships
Lastly make sure you have enough impressions for an IMPACT!
Our Client
You need 25 to 30 thousand impressions per 100 units sold on a Geo Fence
So this package needs – 125,000 to 150,000
130 unit dealer
180 unit dealer
200 unit dealer

9. How to make the most out of this with Dealerships
Now we need to show Our Client the conversions
Our Client

10. How to make the most out of this with Dealerships
Fence Our Client for off-line conversions:
we can see when those targeted phones walk into our client
Our Client

11. How to make the most out of this with Dealerships
We do this with an off-line Geo-Fence Conversion which is $20 cpm or $20 for every 1,000 customers we drive from their competition.
Plan on $100 to cover any of these in your plan
Our Client

12. So what can the Dealer expect?
We should be able to drive or redirect 8 to 12 customers from competitors coming in looking for a better deal- more for their trade, lower payments- whatever the ad offered.
Today per NADA customers only shop 1.5 dealers these are 8 to 12 sales if the dealers front end sales staff does their job
This can add 5 to 10 units a month to a dealer.
Our Client

13. Geo Fence on 4 to 6 competitors Geo Fence on 7 to 10 competitors
Geofence Packages
3 or less competitors
Geo Fence on 4 to 6 competitors
Geo Fence on 7 to 10 competitors
$1,100
$1,500
$2,200
Geofence and Off-line conversion tracking