1. Let’s Find a Partner through Matching App!!
Kyoka, Mahora, Midori, Momoka, Yurina

2. Outline Introduction Definition of Terms Background Information
More Chances of Finding Love
Higher Satisfaction in a Relationship
Efficiency
Summary & Conclusion
Outline

3. Definition of Terms
Matching Service: Apps and online services which match people having a similar hobby or personality to find a partner for marriage (Love Hacks 2018).

4. Outline Introduction Definition of Terms Background Information
More Chances of Finding Love
Higher Satisfaction in a Relationship
Efficiency
Summary & Conclusion
Outline

5. Background Information
More process of falling love with someone
About 80 percent of the dating app Pairs users are in their 20s or 30s
(Japan Times 2018)

6. Increasing number of users
Gokon
Online matching service
Marriage agency
Nothing
(Cyber Agent 2017)
Matching party
Aisekiya
Lessons

7. Outline Introduction Definition of Terms Background Information
More Chances of Finding Love
Higher Satisfaction in a Relationship
Efficiency
Summary & Conclusion
Outline

8. More Chances of Finding Love
Factor
Positive impact on chances
Meeting people via online dating site
17%
Meeting colleagues and friends of colleagues
16%
Meeting friends of friends 4%
Being set up by family members 1%
(Daily Mail 2018)

9. More chances of finding partners
・more than 1/3 of users got partners
・8% of them got married!

10. (Cyber Agent 2017)

11. 8 million
(Pairs 2018 )

12. 150,000
2014(2H) 2015(1H) 2015(2H) (1H) 2016(2H) 2017(1H) 2017(2H) 2018(1H) 2018(2H)
(Pairs 2018 )

13. Outline Introduction Definition of Terms Background Information
More Chances of Finding Love
Higher Satisfaction in a Relationship
Efficiency
Summary & Conclusion
Outline

14. Higher Satisfaction in a Relationship
・Online dating services makes stronger marriages.
・⅓ of marriages begin online.

15. Online partners get higher satisfaction!.
(The journal Proceedings of the National Academy of Sciences )

16. Figure: The Divorce Rate of Couples Who Met Online
(The journal Proceedings of the National Academy of Sciences )

17. Outline Introduction Definition of Terms Background Information
More Chances of Finding Love
Higher Satisfaction in a Relationship
Efficiency
Summary & Conclusion
Outline

18. 6. Efficiency Time Don’t mind of place AI will narrow down choices
Don’t care about later on days
Money
Cheaper than other ways
Don’t need to go out

19. Don’t mind of place Matching service ⇔ Matchmaking party /
introduction by someone
→Use anywhere to choose dating partner
(Rikunabi 2017)

20. AI will narrow down choices
AI checks ...
hobby, life cycle, resident place, ... etc.
(Rikunabi 2017)
→pick up people who matches well !!

21. Don’t care about later on days
“I’m leaving now,
because I don’t have interest on you.”
(Sankei Biz 2017)

22. 6. Efficiency Time Don’t mind of place AI will narrow down choices
Don’t care about later on days
Money
Cheaper than other ways
Don’t need to go out

23. Cheaper than other ways
1 . Matchmaking Party
2 . Citywide Matchmaking Party
3 .Marriage Party
4 . Matching Service
(Qooton n.d.)

24. Most women don’t pay for matching app!
1 . all
2 . men
3 . women
(HONOTE 2018)
For Free!!

25. 6. Efficiency Time Don’t mind of place AI will narrow down choices
Don’t care about later on days
Money
Cheaper than other ways
Don’t need to go out

26. Don’t need to go out Online service → Use anywhere
Without Transportation expenses
Participation fee ...etc.

27. Outline Introduction Definition of Terms Background Information
More Chances of Finding Love
Higher Satisfaction in a Relationship
Efficiency
Summary & Conclusion
Outline

28. Summary & Conclusion More chance to find love on Matching App
High Satisfaction
No Need Money and Time
Summary & Conclusion