1. [PLACEHOLDER FOR DISTRIBUTOR LOGO]
INSTRUCTIONS:
This is a template PowerPoint presentation for your sales teams to leverage on the benefits of switching to low wattage T8 lamps. It provides an overview of the lamps’ top advantages, and also has placeholders for your own internal data and case studies to help your staff present a comprehensive picture of the cost savings, energy savings, product quality and installation ease they’ll enjoy with these more energy-efficient options. This presentation can be used internally for staff trainings or tweaked slightly if you would like to use it externally for sales presentations.
TALKING POINTS:
As part of [DISTRIBUTOR NAME]’s participation in NEEA’s Low Wattage Lamp Replacement initiative, we’re providing this sales PPT to help boost sales around this energy-efficient fluorescent lighting option with our customers.
[PLACEHOLDER FOR DISTRIBUTOR LOGO]
[DATE]

2. Low Wattage T8s: A Win for Customers
Cost Savings
Energy Savings
Product Quality
Low wattage T8s present a win for customers, and their benefits can be broken down into four main categories: cost savings, energy savings, product quality and easy installation.
We’re going to go through a summary of each of these so that you can present solutions to your customers and boost your sales—and your bottom line.
Easy Installation

3. Low Wattage T8s Save Money
Costs often on par with standard T8s
Lifetime cost reductions from 14 to 23 percent
Replacing watt T8s with 25 watt T8s would bring equivalent of $27,000+ in revenue
Payback often less than a year
Low wattage T8s save customers money quickly.
This is because we now have low wattage T8 options with prices that are often on par with 32 watt pricing.
Switching to low wattage T8s can reduce customer lifetime costs from 14 to 23 percent.
For an example, replacing watt T8s with watt T8s would bring in the equivalent of more than $27,000 in revenue over 5 years assuming a 5 percent profit margin, $0.08 cost per KWh and 3,500 hours of operation.
This means that, depending on the size of a building’s lighting operations, our customers can see payback on their initial investment within less than a year.
Low wattage T8s pay for themselves.

4. Lower Maintenance Costs
Due to longer product life, customers can reduce trips up the ladder and disposal costs by 50 percent
A key part of the savings your customers will enjoy is lower maintenance and disposal costs, thanks to the fact that low wattage T8s tout longer product lives.

5. Cost-Conscious Option
The switch to low wattage T8s is one-third cheaper than an LED system conversion
Making the switch to low wattage T8s to replace standard fluorescent lighting is about one-third cheaper than an LED system conversion from fluorescent lamps and ballasts.
Some customers are not be ready to pay the higher prices to transition to LEDs yet.
For those customers, low wattage T8s are a great solution.

6. Low Wattage T8s Save Energy Usage
Reduce energy consumption by up to 20 percent
Savings compared to using 32 watt lamps
Energy costs based on $0.06/kWh
Low wattage T8s can help customers reduce energy consumption by up to 20 percent.
As more and more commercial facilities come to us and ask, “How can I save more energy?” this is the perfect answer.
It is simple and fast to make the switch to low wattage T8s as part of routine maintenance. You could start seeing savings immediately (as opposed to the expense and long process of a full retrofit).
You can see some calculations here on the energy cost savings from 100 two-lamp fixtures from both 28 watt and 25 watt switches.

7. Low Wattage T8s Last Longer
With lifetimes ranging up to 84,000 hours, low wattage T8s can last up to 80 percent longer than standard T8s
The third category of benefits is product quality—the first being product life.
With lifetimes ranging up to 84,000 hours, low wattage T8s last up to 80 percent longer than some of their 32 watt counterparts, which leads to more money saved for customers.

8. The Right Brightness Lower watts but same light quality
Won’t overlight spaces
Color accuracy
Some customers may think that, because these T8s are lower wattage, it means the light will not be bright enough for their needs.
However, with light level changes of less than 10 percent, most occupants aren’t able to tell the difference between the light output of a low wattage T8 compared to a standard T8.
Additionally, many buildings are over-lit, wasting your customers’ money.
Low wattage T8s can provide just the right amount of light that is appropriate for the space—that happy medium of bright enough but not wasteful—and they can also portray colors more accurately.

9. Easy Installation Compatible with existing T8 ballasts
No rewiring or ballast changes needed
Instant replacement option
Low wattage T8s offer customers who already have T8 ballasts an easy installation process.
Because they’re compatible, customers and contractors simply replace the old standard lamp with the new low wattage one without any rewiring or ballast changes, making for an instant replacement option.

10. Placeholder for [Distributor] Retail Success Story
Payback in XX
Currently achieving X percent energy savings
Extended group re-lamping schedule by a year
[PLACE HOLDER FOR IMAGE]
Bring the benefits of low wattage T8s to life with a real case study from one of your customers here whether in the retail, office or school setting to show them how this option can work for them.

11. Placeholder for [Distributor Office/Other] Success Story
Payback in XX
Currently achieving X percent energy savings
Extended group re-lamping schedule by a year
[PLACE HOLDER FOR IMAGE]

12. Low Wattage T8 Benefits
In summary, here is an at-a-glance look at the many different wins you can bring your customers by having them switch to low wattage T8s.

13. Target Customer Base
Retail and office spaces present the best opportunities for low wattage T8 lamp replacements
Because of the large volume of existing fluorescent T8 lamps, large retail and office spaces present the best opportunities for low wattage T8 lamp replacement.
There are 16 million fluorescent T8 lamps in Northwest offices, and 13 million T8 lamps in Northwest retail spaces.
14 percent of low wattage T8s installed in the Northwest are in retail spaces, and 10 percent of them are in offices.
And while there are more T8s in offices, retail spaces consume more energy on average because of longer operating hours.

14. Low Wattage Opportunities
Top Prospects for Low Wattage Lamp Sales
Best when replacing 700 or 800 series 32-watt T8s
Retail
Office
Schools (K-12, University)
Government
Warehouse
Hospitals
In addition to retail and office settings, schools both K-12 and university, hospitals, government and warehouse facilities are also promising low wattage T8 lamp switch candidates.

15. Low Wattage Considerations
With occupancy sensors on instant start ballasts
With most dimming ballasts
In areas with average temperature < 70 degrees F
Not for use in air handling fixtures
In addition to retail and office settings, schools both K-12 and university, hospitals, government and warehouse facilities are also promising low wattage T8 lamp switch candidates.
In closing, low wattage T8s are a great option for many 32 watt replacement projects, but we want to make sure you’re aware that they are best utilized when replacing 700 or 800 series 32 watt T8 lamps in existing lighting applications.
You can also use these to replace T12s, but the ballast would need to be replaced in that situation.
And while many low wattage T8s have been improved to address these issues, there are a handful of instances when some low wattage T8s are not as effective of a substitute.
Most low wattage T8s are designed to operate with instant start or programmed start ballasts, but some aren’t recommended for use with occupancy sensors on instant start ballasts given their impact on product life.
They are usually not compatible with dimming ballasts unless the lamp and ballast manufacturers have approved a specific application for dimming.
They’re not recommended for use in areas with an average temperature less than 70 degrees F. If the lamp is in cooler ambient temperature, striation and/or a reduction in lamp light output may occur, and there may also be issues when the ambient temperature is too high.
Lastly, low wattage T8s are not for use in air handling fixtures.