1. Lobby and Advocacy of Business Chambers and Associations
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Lobby and Advocacy of Business Chambers and Associations
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2. Lobbying of a Business Chamber
Basic Rules
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3. Lobbying can be understood as
Lobby means
To influence stakeholders with the power to make decisions relevant for the development of the economy and society.
Lobbying can be understood as
A continuous task in order to represent the chamber’s and entrepreneurs’ interests on a subject area
An isolated campaign in order to – as an example - to create a new law
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4. Fundamental Principles for efficient lobbying: 1
Profound knowledge of the subject is the most important aspect to justify a proposal or claim.
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5. Fundamental Principles for efficient lobbying: 2
The subject must be stated precisely and clearly.
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6. Fundamental Principles for efficient lobbying: 3
The lobbying chamber as well as its representatives must be trustworthy.
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7. Fundamental Principles for an efficient lobby work: 4
The chamber’s partners interests must be known and understood as reference point, in order to allow a realistic evaluation.
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8. Fundamental Principles for an efficient lobby work: 5
Self-interests of the entrepreneurs should not be presented as demands. Instead, the arguments
Have to be self-convincing
Have to provide additional information.
Therefore, the partner must perceive that he / she received an information advantage.
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9. Fundamental Principles for an efficient lobby work: 6
Use a step by step approach.
Do not aim to achieve immediate “great impact” results.
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10. Fundamental Principles for an efficient lobby work: 7
The chamber should not confront the partner with proposals and claims
For which he / she is not responsible
Which he / she objectively cannot address.
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11. Fundamental Principles for an efficient lobby work: 8
It is a must for the chamber to develop a close relationship network to public and private institutions and its stakeholders.
Lobby is a constant exchange of information (give and take).
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12. Fundamental Principles for an efficient lobby work: 9
The chamber must not perform like a “branch” of the partner’s political opposition.
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13. Nucleus-International.net
This file is part of our material to present and illustrate our activities to professional and elected officials of business associations, personnel from technical cooperation projects, and other people with an interest in this field. We are involved in a constant process of elaborating and improving this material, and targeting it to the demands of specific groups.
You may use, copy, and change this file as you like (we do not insist on a copyright).
We would, however, like to ask you for the following: please send us a copy (as a file or printout) and additional information if you use the file or parts of it.
Thank you!
The Nucleus-International.net team
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