1. 4.02 Advertising Media Match-up

2. Word Bank CD- ROM Advertising Human Billboard Direct Email
Product Placement
Out-of-home Advertising
Virtual World
Movie Theater Advertising
Text-messaging
Specialty Media

3. What is it?

4. What is it?

5. What is it?

6. What is it?

7. What is it?

8. What is it?

9. What is it?

10. What is it?

11. What is it?

12. FYI – this is a Spectacular

13. Activity Research the products that were featured in popular films.
Look up 3 recent (2010 – present) and record the products that appeared in the film.
Compare the target market for the film with the target markets of the products featured in the film. Write a short paragraph on your findings and submit.