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Franchises
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A franchise allows the owner of a successful business to duplicate it in another location without having to raise capital themselves. A franchise can be bought by a sole proprietor, a partnership, or a corporation. Each independently owned franchise operates like a part of a large chain.
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The purchase is a continuing agreement between the franchiser ( the company that originated the venture) and the franchisee ( the person buying the rights to copy the venture). The franchiser’s knowledge, image, success, manufacturing, marketing, and management techniques are all part of the agreement.
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Franchisee’s are not allowed to run the business as they see fit.
Franchisee’s must follow the policies, standards, product line, and procedures set forth by the franchiser. A Franchisee is required to pay royalties.
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Each franchise uses the same trademark, equipment design, and operating procedures.
Each franchise produces the same standardized product or service. Ex: Every Big Mac tastes the same at every McDonald’s.
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Franchise Activity Choose one of the following franchises and determine the following: How much it costs to start/open a franchise; What are the ongoing fees or royalties; What requirements do potential franchisees need to meet in order to be considered?
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