1. What’s the QUESTION? Do Now!
It is what the business wants to achieve. It is a statement of a business’ goals and its purpose
The measurable target of how a business achieves its aims
This is a statement which shows the business’ vision and values e.g.

2. Do Now! WHAT IS A BUSINESS AIM?
It is what the business wants to achieve. It is a statement of a business’ goals and its purpose
WHAT IS A BUSINESS OBJECTIVE?
The measurable target of how a business achieves its aims
WHAT IS A BUSINESS MISSION STATEMENT?
This is a statement which shows the business’ vision and values e.g.

3. 2.1.4 Framework for activity – aims, objectives and mission statements
Lesson Objectives
Define Key Terms
Identify the main aims of businesses
Explain the importance of business aims
Identify business objectives
Explain the importance of business objectives
Explain the importance of a mission statement
Answer exam questions on the topic

4. In the exam…
Types of exam questions “Identify a suitable aim for Business X” 1 mark “Explain two reasons why it is important for Business X to set business aims” 4 marks “Explain two reasons why it is important for Business X to have a mission statement” 4 marks SKILLS I NEED IN THE EXAM: Identify and explain the importance of aims, objectives and mission statements Give examples of business aims, objectives or mission statements for a business we have studied

5. Key Concepts:

6. Key Concepts:

7. Key Concepts:

9. Plenary Lesson Objectives Define Key Terms
Identify the main aims of businesses
Explain the importance of business aims
Identify business objectives
Explain the importance of business objectives
Explain the importance of a mission statement
Answer exam questions on the topic