1. How to Build Your Business Model
How should I start?
Ali Hilli

2. The Speaker About… Educational Background: Work Experience Ali Hilli
Bachelor in Software Engineering - AAU
Master in Business Administration – NYiT
Certified Photoshop Designer
Work Experience
Consulting Member in TAG EPDForum
Co-Founder and VP of Appslab
Entrepreneurship Zain Iraq
Chapter StartupWeekend Powered By Google For Entrepreneurs
Trainer and Icon-Institute
Jordan / Iraq Ambassador and Chapter Techfugees
Ali Hilli
Entrepreneur
Alihilli.com

3. Explore We’re Going to … What is Entrepreneurship?
Introduction to Business Planning
The Business Model Canvas Pillars
The Business Model Canvas (Costs vs. Revenue)
The Marketing Mix , supply and demand, aida model...
The Marketing Strategies and Customer Decision Ladders
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4. Day one

5. Who is the Entrepreneur
What is Entrepreneurship and…
Who is the Entrepreneur
An Entrepreneur is everyone who thinks outside the box to reach a better result, create more chances, solve problems or develop a phase…
Entrepreneurship is not only focused on things related to Information Technology!
Challenging:
The Environment
Myself
The Foundations
WHAT ELSE?
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6. INDICATORS ENTREPRENEURSHIP… KAM K4D KEI EPE
KAM (Knowledge Assessment Methodology), an Internet-based tool that provides a basic assessment of countries’ and regions’ readiness for the knowledge economy
K4D
the World Bank Institute’s Knowledge for Development (K4D) Program has developed the Knowledge Assessment Methodology
KEI
The Knowledge Indexes were designed as an interactive tool for benchmarking a country's position vis-a-vis others in the global knowledge economy. It was created by the World Bank Institute using the Knowledge Assessment Methodology (KAM)
EPE
Entrepreneurship education seeks to provide students with the knowledge, skills and motivation to encourage entrepreneurial success in a variety of settings. Variations of entrepreneurship education are offered at all levels of schooling from primary or secondary schools through graduate university programs.
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7. KEI
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8. MOTIVATORS ENTREPRENEURSHIP… SELF MOTIVATORS ENVIRONMENT MOTIVATORS
MENTORS, CONSULTANTS, DIRECT LEARNING, INDIRECT LEARNING
ENVIRONMENT MOTIVATORS
LEGAL FRAMEWORK, ENTREPRENEURIAL INSTITUTES, ENTREPRENEURSHIP CULTURE, MEDIA, INFRASTRUCTURE
SOCIAL MOTIVATORS
PROFESSIONAL SERVICES, INCUBATORS, OTHERS
ECONOMIC MOTIVATORS
INVESTORS, MICROFINANICE INSTITUTES , OTHERS
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9. IMPACTS ENTREPRENEURSHIP… INDUSTRIAL IMPACT ECONOMICAL IMPACT
GOVERNMENT
PERSONAL IMPACT
ECONOMICAL IMPACT
SOCIAL IMPACT
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10. تجارب شرق أوسطية...
لبنان
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11. تجارب شرق أوسطية...
مصر
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12. الأمارات تجارب شرق أوسطية... UAE Vision 2021
“UAE will harness full potential of its National human capital by maximizing the participation of Emiratis, encouraging entrepreneurship, and nurturing home grown public and private sector leaders while attracting and retaining the best talent. By stimulating home grown Entrepreneurship and attracting foreign direct investment, our economy will mature into a model of sustainable and responsible growth that will ensure long term prosperity for all Emiratis.
A new class of entrepreneurs will be nurtured and supported with the help of practical programs,
such as start up-incubators. In a national effort, UAE will cultivate a healthy risk raking culture where hard work, boldness and innovation are rightfully rewarded.
Legal frameworks and government services will be designed to provide business with the efficient environment that they need in order to grow, thrive and commercialize innovative ideas.”
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13. الأردن تجارب شرق أوسطية... الصدمة : ياهوو و مكتوب!
مجمع الملك حسين للأعمال
المدينة الأعلامية
قوانين الحاضنات
مؤسسات الاستثمار الحكومية والخاصة
برامج التعاون الدولي (مثال : برنامج الدعم الألماني)
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14. Half-baked…
activity
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15. The Business Model
canvas
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16. The Business Model
canvas
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17. Value
proposition
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18. customer
segments
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19. Marketing
channels
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20. Customer
relations
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21. financial
revenue
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22. Day Two

23. key
resources
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24. key
activities
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25. key
partners
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26. financial
costs
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27. example
Lemonade stand
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28. costs Types of … Cost Types: Direct and indirect costs
One time and accrual costs
Fixed and variable costs
COST TITLE
DIRECT/INDIRECT
ONETIME/ACCURAL
FIXED/VARIABLE
RENT
ELECTRICITY BILLS
PRODUCTION

29. Streams of…
revenue

30. BREAKEVEN…
POINT

31. market…
Supply & demand

32. projection Annual… Average Increase in Total Orders 0.37
Average Dropped Order
0.05
Average Accepted Orders
0.95
Average Order Amount
35000
Average Commission Rate
0.08
Average Dollar Conversion
1250
Subscription Fees
50000
Setup Fees
125000
projection
Forecasted Assumptions
May
June
July
August
September
October
November
December
Total Orders
2,391
3,275
4,487
6,147
8,422
11,538
15,807
21,655
Accepted Orders
2,271
3,111
4,263
5,840
8,001
10,961
15,016
20,572
Rejected Orders
120
164
224
307
421
577
790
1,083
Restaurants Revenue
79,489,113
108,900,084
149,193,115
204,394,568
280,020,558
383,628,164
525,570,585
720,031,702
Commission in IQDs
6,359,129
8,712,007
11,935,449
16,351,565
22,401,645
30,690,253
42,045,647
57,602,536
Commission in USDs
5,087
6,970
9,548
13,081
17,921
24,552
33,637
46,082
Subscription Fees Revenue in IQDs
500000
Setup Fees Revenue in IQDs
Setup Fees Revenue in USDs
1600
400
Subscription Fees Revenue in USDs
4000
6000
8000
10000
Total Revenue in IQDs
11,859,129
16,712,007
19,935,449
26,851,565
32,901,645
43,690,253
55,045,647
73,727,536
Total Revenue in USDs
9,487
13,370
15,948
21,481
26,321
34,952
44,037
58,982

33. Day Three

34. Kotler’s
Marketing mix

35. MY EARLY
CUSTOMERS

36. Aida…
model

37. Product’s
Life cycle

38. Product’s
Life cycle

39. Day four

40. Final…
orientation