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1 Building Capacity to Advocate for Change May 24, 2007 GLA Capacity Building PLEASE ALSO JOIN US ON THE PHONE CALL: (Toll-free): +1 (866) 802-7363 Participant Code: 6145590598#
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2 Presenters Rebecca Gurney, GLA Advocacy Coordinator Frank Martinelli, GLA Capacity Building Consultant
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3 Session Purpose To provide strategies for initiating and sustaining capacity building efforts in your association to support effective advocacy.
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4 Session Agenda Introductions and Your One Challenge GLA CB Framework/Where Advocacy Fits In What Has To Be In Place In Order To Do Effective Advocacy? GLA Advocacy Resources Capacity Building Inventory Your Back Home Plan
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5 Introductions Your name, role and association One challenge for your associations advocacy efforts
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6 GLA Capacity Building Framework
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7 GLA CB Framework/ Where Advocacy Fits In
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8 Capacity for Advocacy Building Capacity for Effective Advocacy is more than Acquiring Advocacy Skills Review CB Assessment Tool: Key CB Categories
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9 What Has To Be In Place In Order To Do Effective Advocacy?
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10 Key Elements YWs with active advocacy initiatives have these things in common: 1. Board-level commitment 2. An established issue agenda 3. Someone designated to move the work along
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11 Key Elements Advocacy linked to strategic plan vs. add on Board recruitment linked to mission- driven advocacy and public policy work
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12 Review CB Assessment Tool: Key CB Categories
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13 Key CB Categories Mission, Vision and Strategy #1. Mission #2. Vision Clarity #3. Vision Boldness #8. Collaborative Planning Governance and Leadership 3. Board Participation in Fundraising #4. Board Influence and Reach in Community #5. Board Recruitment and Development
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14 Key CB Categories Service Delivery and Impact #1. Program/ Service Relevance & Integration #3. Customer-focused Program/Service Development #2. Monitoring of External Environment #6. Advocacy Resource Development #2. Fund Development Planning #3. Funding Diversification #4. Donor Development
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15 Key CB Categories Strategic Relationships #1. Presence, Involvement and Influence in Local Community #2. Development & Nurturing of Partnerships & Alliances #3. Communications Strategy #5. YWCA USA Brand Integration #6. Public Relations & Marketing
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16 Key CB Categories Internal Management and Operations #6. Volunteers (Non-board) #9. Internal Coordination #16. Computers, Email and Internet
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17 NCNA Building Capacity for Public Policy Tool Kit Self Assessment Tool, p. 5 Organizational Commitment (p. 7) is the ground floor. Building Capacity for Public Policy
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18 GLA Advocacy Resources www.ywca.org/gla/advocacycenter Monthly Advocacy E-Source 1-on-1 training and technical assistance Advocacy Workshop Series Connection to YWCA USA Advocacy Empowerment funds CB Inventory: Selected Resources Others
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19 Back Home Plan Whats the one thing you will do next to advance your YWCAs Advocacy efforts?
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20 Summary and Closing Advocacy Capacity is the infrastructure you build around social change work– the policies, resources, relationships and organizational practices that facilitate advancing your agenda. Please complete evaluation
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21 GLA Contacts Rebecca Gurney, 614-559-0598. glaadvocacy@rrohio.com Frank Martinelli, 414-961-2536. frankwill@aol.com
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