1. 2-3
First Impressions

2. Goals
Define the Primary Effect
Explain the Four-Minute Barrier

3. Primary Effect
The PRIMARY EFFECT is the way people perceive one another during their first impressions.
It is the “enduring effect” of first impressions.

4. Four Minute Barrier The time we have to make a good impression.
Some experts say that it really is closer to 30 seconds before an impression is made about you!!! PRESSURE!
In this short time human relations are established, denied, or reconfirmed.
First impressions usually linger, but can change!
Human relations are set by starting with a positive image at all times!

5. Image Projection Our IMAGE is other people’s attitudes towards us.
We can control the image that we project.
Appearance
Nonverbal Communication
Verbal Communication
Behavior
Which area are your strengths?
What areas do you need to work on?

6. Mark Cuban Case Study / Video
Bloomberg’s Game Changers Video
Article