1. Film Language
Media Studies 120
Ms. White

4. Lighting High-key – three lights, no contrast or shadows
Low-key – one light, a lot of contrast and shadows
Color choice
Sprint Flashlight

5. Sound
Diegetic – coming from a source on the screen (voices, made by objects, environmental)
Non-diegetic – coming from invisible source (music, narrator’s commentary, sound effects)
Script – the dialogue and instructions
Discovery Channel

6. Use of Camera: Framing
Extreme close up – frames part of person or object
Close up – frames half of person or object
Medium shot – frames person or object
Long shot – frames object and environment
Angle
The World Has Changed, So Can You

7. Movement Tracking – camera moves horizontally
Crane – camera moves vertically
Tilt – rotation of camera vertically
Pan – rotation of camera horizontally
Car

8. Editing Straight cut – ending a shot at the end of the action
Jump cut – ending a shot randomly
Transitions – a move from one shot to another, examples include fading, dissolving, and wiping
Special effects – computer-generated illusions
Bridgestone Squirrel

9. Mise en Scène Setting and Props Costumes and Characters
Facial Expressions and Body Language
Ikea Dance

10. Watch For: Dialogue: What is said, and how it’s said
Environmental Sounds & Sound Effects
Music: and how it sets the mood
Lighting: Natural, artificial, light, dark
Props, costumes and characters
Graphics & special effects
Editing: number of shots and transitions
Camera Shots: Long, medium, close-up
Camera Work: moving, still, zoom

11. Look For…
Fed Ex
Audi R8
Follow Your Heart
Diet Pepsi Max
Pepsi