1. Create a “visual advertisement” that is
presented by a group, directed towards an audience, related to hydroelectricity.
Some ideas could be:
An environmentalist
The Bourassa Government that started the JB Project
The Cree whose territory will be changed
Hydro-Quebec
Potential workers building dams …
Beavers

2. Use information from your NKBs, and from those of classmates with different information, that work for the message you wish to share. Use advertising strategies (2 lists- drama, visual) to try to influence your audience. Put everything together in a visual presentation that has everything working well together. You want to create a convincing piece. Do a rough plan first!

3. Help Protect Monsieur Castor!!
The Government of Quebec plans to:
Blah
Hydroelectricity will HURT HIM

4. On the back of your visual (or on a separate sheet
of paper) make note of the following.
Note Keeping Boxes /
Facts Used:
Advertising Strategies used:

5. Uses 6+ NKB well (from at least 3 sources) Uses 5 NKB well 10 8 6 4 2
Uses 6+ NKB well (from at least 3 sources)
Uses 5 NKB well
(from at least 3 sources)
Uses 4 NKB well (from at least 2 sources)
Uses 3 NKB well (from at least 2 sources)
Uses 1-2 NKB well
Incorporates 6+
appropriate ad strategies
Incorporates 5
appropriate ad strategies
Incorporates 4
Incorporates 3 appropriate ad strategies
Incorporates 1-2 appropriate
ad strategies
NKB, strategies, extras work well together to make a realistic and convincing piece
NKB, strategies work well together to make a realistic and convincing piece
NKBs, strategies generally work well together but more work could be done
NKB OR strategies work, but the other does not.
NKB, strategies used seem random and don’t really go well together.
0 mistakes in conventions
2 mistakes in conventions
4 mistakes in conventions
6 mistakes in conventions
8 mistakes in conventions
+4 for Rough Plan
+4 for Sheet with Strategies/NKB listed
+2 Completed on time