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Marketing Me: Building a Resume
College Prep
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Purpose of a Resume Applicant: Introduce yourself
Show how great you are (Why should someone hire you) Advertise what you have done Highlight what you CAN do Network
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Purpose of a Resume Future Employer: Screening Tool First impression
Match to current opening Possibilities for other positions Give them to people for letters of rec.
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Common Resume Components
Contact information Objective/Summary or a qualification statement Professional or student experience Education, credentials, licenses Affiliations Publications, presentations or patents Awards and honors Relevant Coursework Other
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Issues to Consider Tailor to the position
Demonstrate minimum qualifications Current trends, philosophies and challenges Limited work history? Course work Student groups Volunteer Portfolio
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Cover Letters Purpose:
Draw attention to key experiences, education, expertise Ex: How does customer experience translate to good classroom skills?
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