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BACH Brand & Website Update
Join the conversation online with #BACHconf19
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Refreshing the BACH brand……
Update branding to give BACH a recognisable identity, that is more digitally friendly Future fit logo that works on all formats Represents the ways in which BACH supports members: Navy blue is synonymous with BACH and is strong and professional Purple depicts authority, is often used in an education context and depicts value (reflecting the value BACH provides to members) Triangle trio depicts members, employers and the construction industry and placement at the end represents driving forward #BACHconf19
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Launching the new website……
Develop a more future fit, visually appealing site that incorporates new brand identity and is easy to navigate as well as providing access to important member information and resources Showcase the membership and the partnership with BACH Ensure compatibility with current booking process to make booking events quick and simple Be manageable by the BACH team via a simple CMS and a flexible design that allows for future development #BACHconf19
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Key features of new site include…
User friendly navigation and visibility for key areas A ‘Meet the Team’ page that features details of the BACH Committee and expertise A dedicated ‘Members’ area that features a ‘Member Directory’ and a ‘Member Hub’ featuring useful information and resources Events calendar and easy booking Information about the way in which BACH and members work with employers Latest section where news, blogs and President’s commentary will be published #BACHconf19
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A preview…………. #BACHconf19 Mobile friendly!
Branded, more visual and simple navigation #BACHconf19
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Next steps…. Finalising content with a view to launch in April 2019
Photography from today incorporated to show a genuine reflection of the organisation and its membership Opportunity to provide feedback – Engage Comms is here to answer any questions or suggestions you have for the new site When the site is live please interact with it and let us know what you think! #BACHconf19
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