1. Before Unit 4
Unit 4 Quiz 1

2. David Rude September quarter 2013 ITT, Rancho Cordova campus4
Chapter
David Rude
September quarter 2013
ITT, Rancho Cordova campus
This template can be used as a starter file for presenting training materials in a group setting.
Sections
Right-click on a slide to add sections. Sections can help to organize your slides or facilitate collaboration between multiple authors.
Notes
Use the Notes section for delivery notes or to provide additional details for the audience. View these notes in Presentation View during your presentation.
Keep in mind the font size (important for accessibility, visibility, videotaping, and online production)
Coordinated colors
Pay particular attention to the graphs, charts, and text boxes.
Consider that attendees will print in black and white or grayscale. Run a test print to make sure your colors work when printed in pure black and white and grayscale.
Graphics, tables, and graphs
Keep it simple: If possible, use consistent, non-distracting styles and colors.
Label all graphs and tables.

3. Levels of Sociological Analysis
Macrosociology
Large-Scale Features of Social Life
Microsociology
Focus on Social Interaction
Give a brief overview of the presentation. Describe the major focus of the presentation and why it is important.
Introduce each of the major topics.
To provide a road map for the audience, you can repeat this Overview slide throughout the presentation, highlighting the particular topic you will discuss next.

4. The Macrosociological Perspective
Sociological Significance
of Social Structure*
Guides Our Behavior
Behavior Decided by Location in Social Structure
Culture
Social Class
This is another option for an Overview slides using transitions.

5. William James
“Most people live, whether physically, intellectually or morally, in a very restricted circle of their potential being.”
Give a brief overview of the presentation. Describe the major focus of the presentation and why it is important.
Introduce each of the major topics.
To provide a road map for the audience, you can repeat this Overview slide throughout the presentation, highlighting the particular topic you will discuss next.

6. Social Structure Henslin: “the framework of society that
was already laid out before you were born.”
Activity: Institutions and Day-to-Day Behavior
Give a brief overview of the presentation. Describe the major focus of the presentation and why it is important.
Introduce each of the major topics.
To provide a road map for the audience, you can repeat this Overview slide throughout the presentation, highlighting the particular topic you will discuss next.

7. Assign numbers from 1 to 5 reflecting the influence of that institution on the behavior listed (5 being the strongest) in each category. Note: Not all categories will have a number.
Then add the numbers across the rows and record the sum. The institution with the highest sum is designated to have the greatest in importance for guiding behavior.
Each of you may have a different answer; this is a very objective process.
Give a brief overview of the presentation. Describe the major focus of the presentation and why it is important.
Introduce each of the major topics.
To provide a road map for the audience, you can repeat this Overview slide throughout the presentation, highlighting the particular topic you will discuss next.

8. Social Class Divides People by… Income Education Occupational Prestige
The Macrosociological Perspective
Social Class Divides People by…
Income
Education
Occupational Prestige
Poverty is a social class

9. Tammy’s Story
People at the bottom, they battle the limitations of life like everybody else. If they're not overwhelmed by the dictates of drugs, and violence, and extraordinarily bad schools, they have exactly the same plans that everybody else has. That is, to become the most that they can become, to get the best that they can get for their kids, to encourage their kids to become the best that they can become, and to be the best kind of person they can be.

10. The Macrosociological Perspective
Social Status
Ascribed
Achieved
Status Symbols
Master Statuses

11. Use a section header for each of the topics, so there is a clear transition to the audience.
Social Institutions Sociological Significance of Social Institutions Ten Social Institutions in Industrialized Societies

12. Use a section header for each of the topics, so there is a clear transition to the audience.

13. Use a section header for each of the topics, so there is a clear transition to the audience.

14. Social Institutions Mass Media as an emerging social institution
Comparing Functionalist and Conflict Perspectives
What will the audience be able to do after this training is complete? Briefly describe each objective how the audience will benefit from this presentation.

15. Functionalist Perspective
Replacing Members
Socializing New Members 1
Producing and Distributing Goods and Services 2
Preserving Order
Providing a Sense of Purpose 3
This is another option for an Overview slide.

16. Conflict Perspective 1 2 3 Powerful Groups Control Institutions
Small Groups Garner Lion’s Share of Wealth 2
Social Institutions Affect Gender Relations
Main Purpose is to Preserve Social Order 3
This is another option for an Overview slide.

17. Gemeinschaft vs. Gesellschaft
Individuals in Gemeinschaft are regulated by common mores, or beliefs about the appropriate behavior and responsibility of members of the association, to each other and to the association at large; their ties are characterized by a moderate division of labor, strong personal relationships, strong families, and relatively simple social institutions.
Add slides to each topic section as necessary, including slides with tables, graphs, and images.
See next section for sample table, graph, image, and video layouts.

18. Gemeinschaft vs. Gesellschaft
In contrast, gesellschaft) describes associations in which, for the individual, the larger association never takes precedence over the individual's self-interest, and these associations lack the same level of shared mores. Gesellschaft is maintained through individuals acting in their own self-interest.
A modern business is a good example of gesellschaft.
Add slides to each topic section as necessary, including slides with tables, graphs, and images.
See next section for sample table, graph, image, and video layouts.

19. Changes in Social Order
What Holds Society Together?
Mechanical and Organic Solidarity
How Relevant Today?
Add slides to each topic section as necessary, including slides with tables, graphs, and images.
See next section for sample table, graph, image, and video layouts.

20. Microsociological Perspective: Social Interaction in Everyday Life
Examine Face-to-Face Interactions
Symbolic Interaction
Symbols People Use
How People Look at Things
How it Affects Behavior and Orientations to Life
Ackward Moments
Add slides to each topic section as necessary, including slides with tables, graphs, and images.
See next section for sample table, graph, image, and video layouts.

21. Microsociological Perspective: Social Interaction in Everyday Life
Stereotypes
Assumptions About What People Are Like
Classify Others By Visible Characteristics
Ideas About Characteristics Guide Our Behavior
Add slides to each topic section as necessary, including slides with tables, graphs, and images.
See next section for sample table, graph, image, and video layouts.

22. Microsociological Perspective: Social Interaction in Everyday Life
Personal Space
Intimate Distance
Personal Distance
Social Distance
Public Distance
Touching
Add slides to each topic section as necessary, including slides with tables, graphs, and images.
See next section for sample table, graph, image, and video layouts.

23. Microsociological Perspective: Social Interaction in Everyday Life
Microsoft Engineering Excellence
Microsociological Perspective: Social Interaction in Everyday Life
Eye Contact
Smiling
Applied Body Language
Fighting Terrorism
If there is relevant video content, such as a case study video, demo of a product, or other training materials, include it in the presentation as well.
Microsoft Confidential

24. Dramaturgy: The Presentation of Self in Everyday Life
Symbolic Interactionism is a social theory that focuses on the analysis of the patterns of communication, interpretation and adjustment between individuals. The theory is a framework for understanding how individuals interact with each other and within society through the meanings of symbols. Both the verbal and nonverbal responses that a listener then delivers are similarly constructed in expectation of how the original speaker will react.
Add a case study or class simulation to encourage discussion and apply lessons.

25. Dramaturgy: The Presentation of Self in Everyday Life
Dramaturgy [Erving Goffman] is a sociological perspective starting from symbolic interactionism, and commonly used in microsociological accounts of social interaction in everyday
Impression Management is a goal-directed conscious or unconscious process in which people attempt to influence the perceptions of other people about a person, object or event; they do so by regulating and controlling information in social interaction
Add a case study or class simulation to encourage discussion and apply lessons.

26. Front Stage is where the actor formally performs and adheres to conventions that have meaning to the audience.
Back Stage is where performers are present but audience is not, and the performers can step out of character without fear of disrupting the performance. It is where facts suppressed in the front stage or various kinds of informal actions may appear. The back stage is completely separate from the front stage.
Add a case study or class simulation to encourage discussion and apply lessons.

27. The roles can be divided into three groups and include:
Role Performance – There are three basic roles, each centered on who has access to what information. Audiences know only what the performers disclosed.
The roles can be divided into three groups and include:
Roles dealing with manipulation information and team borders.
Roles dealing with facilitating interactions between two other teams.
Roles that mix front and back region up.
Add a case study or class simulation to encourage discussion and apply lessons.

28. Role strain or "role pressure" may arise when there is a conflict in the demands of roles, when an individual does not agree with the assessment of others concerning his or her performance in his or her role, or from accepting roles that are beyond an individual's capacity.
At the same time, a person may have limited power to negotiate away from accepting roles that cause strain, because he or she is constrained by societal norms, or has limited social status from which to bargain.
Add a case study or class simulation to encourage discussion and apply lessons.

29. Discuss outcomes of the case study or class simulation.
Cover best practices.

30. Dramaturgy: The Presentation of Self in Everyday Life
Sign-Vehicles - Goffman’s term for the mechanisms we use to present ourselves to others. Sign vehicles consist of:
Social Setting
Appearance
Manner
Summarize presentation content by restating the important points from the lessons.
What do you want the audience to remember when they leave your presentation?
Save your presentation to a video for easy distribution (To create a video, click the File tab, and then click Share.  Under File Types, click Create a Video.)

31. Ethnomethodology: Uncovering Background Assumptions
Microsoft Engineering Excellence
Ethnomethodology: Uncovering Background Assumptions
The study of the everyday methods that people use for the production of social order (Garfinkel:2002). Ethnomethodology's goal is to document the methods and practices through which society's members make sense of their world.
Microsoft Confidential

32. Microsoft Engineering Excellence
Three Questions
1. What do you say about yourself?
2. What do others say about you?
3. What is the truth?
Microsoft Confidential

33. Microsoft Engineering Excellence
HOMEWORK
Unit 4 Exercise 1: The Looking Glass Self
Assignment Requirements
Log in to the MySocLab web site and follow the path for the reading and assignment: Chapter 4 > Recommended readings > The Looking Glass Self (Cooley)
Read the selection, “The Looking Glass Self.”
After careful consideration and reflection, relate the article to yourself.
Answer the questions: How do you look at other people and how do they relate to you?
Microsoft Confidential

34. Unit 5 test NEXT week

35. Microsoft Engineering Excellence
Questions?
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