1. By Rit,Ohm,Toey

2. Problem -wasting too many trees to produce the product.
-Paying a lot of money to make the cup holder ring that made of paper for each consumer.

3. Who will be target population?
-The starbucks consumer
-Office worker
-Upper middle class

4. Short term outcomes -getting money
-don’t have to waste money to make it again
-can create the new product

5. Long term outcomes
-Saving money to producing the paper cup holder ring
-Developing the environment by eliminating wastes
-Get more consumers
-Good reputation

6. Identify program activities
-Using plastic to make it
-At first, there are 4 collections, black, purple, blue, and brown.
-Discount 5% for drinks
-5.99 dollars, and dollars for pack

7. Identify resources that are available to support the program activities
-New machine for produce the plastic holder ring.
-Using plastic to make it.
-Paid money for machine, employees, resource, and advertisement.