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Influencing People
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The ability to persuade someone to act or think in the way you want.
Influence: The ability to persuade someone to act or think in the way you want. 2
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Elements of influence Communicator Message Audience
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Laying the groundwork Network Understand credibility counts
Be trustworthy Be open and flexible Speak up! Remember people hear what they want Don't expect overnight results 4
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Tactics for influencing others:
Use comparison Give something away Get people in the habit of saying yes 5
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Influencing others: Decide what you want Decide who to influence
Be friendly Know the wants and beliefs of your audience Emphasize common points Admit being wrong Inoculate your audience 6
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Influencing others, cont.:
Use logic and emotion Explain the benefits Use repetition Avoid argument Make it simple Thank the audience 7
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When things get difficult:
Keep things in perspective Keep emotions in check Don't get personal Understand their behavior Change your tactics 8
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When things get difficult, cont.:
Take a break Come back to points of disagreement Find other outlets Consider using a mediator Know when to retreat 9
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