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Training Session 7 Outreach Events Warm Up -Story Time
Warm up Objective: Working together under ‘unexpected’ conditions, being creative about working together Facilitator Instructions: Ahead of time, the facilitator should bring a chair and desk to the front of the room Today we will be talking about expecting the unexpected! This warm up is called story time! To get us started I need one volunteer- don’t worry- everyone will get a chance to participate. Assign this volunteer the role of the ‘author’. Everyone else gathers behind the author. Instruct the ‘author’ to pretend to ‘type’ out their story. As the author- YOU are expected to tell the story that the rest of the group will be acting out behind you. This is your chance to get creative! You are allowed to leave the ‘author’ position as you’d like but point to one of your fellow ambassadors to take over the story. The new ‘author’ has to take your spot at the typewriter and continue telling the story while the rest of the group continues to act out the story. Authors and ‘actors’ may switch up for as often as they’d like. We will take about 5-7 minutes to do this activity. We will start off by giving the author a prompt to use to start the story. Facilitator can use one of the following prompts: E.g., This morning I woke up excited about the chance to do an outreach event at a food pantry located at a church in my neighborhood. E.g., I was sitting at the park with my neighbor and asked her, “Have you tried the corn at the farmers’ market down the road?” Let’s get started!! Discussion: What was difficult/easy/surprising about this activity? How did you feel when the ‘author’ added a completely unexpected part to the story? How did you respond to the vision they created? During outreach, you will find that things don’t always go as planned. Teammates can get sick, supplies may go missing, or individuals may not respond the way you expect them to. What are tips/tools/and techniques we can use to stay flexible and accommodate unexpected situations?
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One on One Interactions
When a FLA interacts with and makes referrals to one or two individuals at a time. Example: Inviting a friend or neighbor to the market or talking to an individual at a Produce Distribution event. One to one interactions: When a FLA interacts with and invites one or two people at a time. Examples: Talking with a neighbor, sharing a coupon with a friend or family member in passing. This is done on your own time as you feel comfortable and willing.
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Community Event When a FLA promotes farmers’ market and the Produce Perks program to an organized group of people. After the brief presentation, referrals are made to many (if not all) of the group members. Examples: Pantry Site Visits, Activities at Rec Centers, and Libraries. Community Event: When a FLA promotes the farmers’ market and Produce Perks program to a group of people at an event. Examples: Pantry Site, Libraries, Rec Centers. Community events will be staffed by two ambassadors- your partner will be the other person who signed up for the same event as you. As much as possible, we would like one FLA who has a connection to the community where the event is taking place to be at these events.
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Job & Family Services Table
FLAs will have the opportunity to staff a table at a Job and Family Services (JFS) site. We will be conducting outreach at the Old Brooklyn, Virgil E. Brown, and Quincy Place sites. These events are pre-scheduled and will occur weekly (rotation of each site equally). Job and Family Services Table: FLAs will have the opportunity to staff a table at one of three Job and Family Services (JFS) sites, we will be working with the Old Brooklyn, Virgil E. Brown and Quincy Place sites. Here you will be able to talk about the market and Produce Perks to benefits recipients visiting ODJFS. These events are pre-scheduled, and we will do them every week. We will visit one site each week, so you should have an opportunity to experience several different locations. Like community events, you will be working with another ambassador based on the schedules you signed up for.
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Note: No FreshLink coupons should be distributed at the market
Market Day A market day event is put on by two FLAs, with collaboration from the Market Manager. Market day events will happen monthly, during the regularly scheduled market hours. The FreshLink table will be set up near the Market Manager booth. Examples: Tour of the market or garden, food demo (pre-scheduled), or a food-related craft or activity. Note: No FreshLink coupons should be distributed at the market Market Day event: A market day event is put on by at least two FLAs, with collaboration from the Market Manager. Market day events happen monthly during the time of their regularly scheduled hours. We will be doing market day events during the X and Y weeks of each month. FLAs will have booths at each market, which can provide an “activity hub” for market events. These events can help display some of the fun, interesting and community-building activities that can happen at the market. Examples: tour of the farmers’ market, food demo (these have been pre-scheduled for the summer), or food-related craft or activity. All of you were assigned a market and will be required to work those sites each month. Additionally, you are assigned to work at other markets throughout the summer. Like the other two types of outreach, market days are conducted with a partner.
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Event Planning! Event Planner
FreshLink Ambassadors will use an Event Planner to schedule and organize the outreach activities you do. This will help you plan out how you will connect with people throughout the month, and will also help you and the other members of your market team share information about the types of events you plan to do and the number of people you hope to talk with at each event. You can find an example of this planner on page __ of your workbook, but we will have extra copies available for you to fill out for each event you participate in. NOTE: Remember, you are working with another FLA at each event, so you will only need to fill out one form together for your team. At the end of each event, you will receive an with a link to a survey. This survey will help you and the FreshLink team better understand what went well and what ways you would have liked to improve the event. This will help to make changes that can make your next event even more successful! Walk through each section of the Event Planner and answer any questions regarding using the planner.
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Ambassadors 2017 HOMEWORK Start planning an “elevator speech” about your role as a FreshLink Ambassador. This is a brief introduction about who you are, what you are doing as a FreshLink Ambassador, and why you are doing it. At our next session, we will be do a video recording of these elevator speeches. Feel free to wear your FreshLink Ambassador shirt to that session if you want. Does anyone have any questions? Check In 0-100 Check-in: This week for our check-in we will use a rating scale, 0 to 100, about how you're feeling about the training session or the past week. A rating of 0 means that you are completely confused or unhappy, and a rating of 100 means that you feel this is the best day of training/best week so far and you are completely satisfied. Please share why you gave the specific rating; we want to know how you're feeling throughout this process and how we can help make it even better. Who would like to share your 0 to 100 rating first? Evaluation Hand out session evaluations to FLAs. Facilitators should leave the room while FLAs complete the evaluations. Completed evaluations should be placed in an envelope before the FLA leaves the room.
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