1. Mining the URBAN ORE A 30-year Saga Joe Werth Manager, Outside Trader Department Zero Waste International Alliance October 29, 2010

2. We prevent landfilling We salvage at the City of Berkeley Solid Waste Transfer station. We receive discards people bring us, 360 days a year. (We buy some.) We pick up unwanted things after we screen the materials on the phone.

3. Without Us - Berkeley Dump circa 1979

4. The Bad Old Days (1979) Berkeley had an open dump, not yet a sanitary landfill, filling the San Francisco Bay shoreline. Common practice.

5. We got permission to salvage and a place to put things down.

6. We sold metals for scrap or reuse, whichever brought more. In 1980 we registered as a business.

7. We had no startup money, so we learned to sell - fast. Bargaining was a must.

8. We saved our pennies and upgraded our equipment.

9. We expanded by renting a sales yard in town.

10. Over time it became clear that this yard would make the most money by specializing in building materials

11. This yard lost its location and was forced to move twice in two years. Fortunately location 3 was very good. Dump 1 2 3

12. Then the landfill closed and the City opened a transfer station. Urban Ore moved its salvaging operation and store to the transfer station. Dump 3 TS

13. Salvaging at the transfer station was easier than at the landfill. The concrete floor helped a lot.

14. The City incubated our business as a community service. We paid no rent until we earned $11,000 a month. Then we paid 10% of the amount over $11,000.

15. We helped defeat 6 garbage incinerators and pass 3 citizens initiatives that banned incineration; set a 50% recycling goal; and established a County agency to fund recycling. Our campaign slogan: GIVE RECYCLING A CHANCE!

16. In 1989 we left the transfer station and brought the two parts of Urban Ore together on Location 3, paying commercial rent.

17. After 10 stable years we lost our lease and had to move again. This time it took two years and was very difficult. We did earthquake upgrading on an old pipe manufacturing building. In 2002 we completed our move to todays location. In 2009 we purchased the property! We hope NEVER to move again!

18. Home Sweet Home Dump 1 2 3 TS

19. Today the Landfill Is Cesar Chavez Park

20. We Have Mixed Feelings About the Park

21. We still salvage

22. Receiving - Building Materials

23. Receiving - General Store

24. Sometimes We Buy Rewards modify behavior.

25. We Pick Up

26. We Sell

27. And Sell.

29. 1/3 of interior from above

30. 2 acres more outside

31. What we cant sell, we recycle.

32. We have grown.

33. Community Benefit 2009 Purchases for resale $153,390 Sales taxes collected $213,812 Property taxes $ 66,537 Payroll taxes, fed & state$ 82,789 Taxes, licenses, fees$ 79,758 TOTAL $596,286 7,000 tons/yr not landfilled Priceless

34. The End 900 Murray St. Berkeley, CA 94710 phone 510-841-SAVE Joe Werth Outside Trader Manager joe.w@urbanore.com Ext. 313