1. You are being judged at all times
You can’t stop people making judgements – but you can change those judgements and consciously affect them.
Make sure that the judgement is positive

2. How Dress well Cultivate a smile No limp fish – make a firm handshakes
Exude confidence and energy
Pay attention to personal appearance
details really matter
Make each day as conscientious as an interview day
Speak well –bright, clear, pleasant & simple
Write well

3. If you can’t say anything nice – shut up
Don’t gossip
Don’t bitch – Moaning is pointless, unproductive and achieves nothing
Compliment people sincerely
Use “please” and “thank you”
Be a good listener
Only speak sense – speak right!

4. Integrity – Look after yourself
Know the ethics of your industry
Know the legalities of your industry
Set personal standards
Never lie