Download presentation
Presentation is loading. Please wait.
Published bySudirman Widjaja Modified over 5 years ago
1
CS115/MAS115: Computing for The Socio-Techno Web
image source: media/ twitter.com tweeted/ CS115/MAS115: Computing for The Socio-Techno Web The Social Web
2
TODAY Evolution of communication technologies
The development of the Social Web Implications of the Social Web today
4
Telephone America Calling, Claude Fisher, 1994
5
Arpanet
6
1971: Ray Tomlinson “the inventor of ” developed the first client for ARPANET @
9
How far are we from an integrated communications client combining the best of , IM, and the cell phone, using VoIP to add voice capabilities to the rich capabilities of web applications? The race is on. O’Reilly, 2004
10
Usenet
11
WWW = World Wide Web Tim Berners-Lee is the inventor of the WWW (1989), an application that runs on the Internet. He created: URLs, the HTTP protocol, the HTML language He didn’t patent his technology, he put it on the Internet for free, so that other people could build upon it.
12
Commercial use of WWW CERN declares that WWW technology would be freely usable by anyone 1993
13
Amazon 1994
14
Google 1998
15
Wikipedia 2001
16
Friendster 2002
17
Myspace 2003
18
Facebook 2004
19
Web 2.0 It's a story about community and collaboration on a scale never seen before. It's about the cosmic compendium of knowledge Wikipedia and the million-channel people's network YouTube and the online metropolis MySpace. It's about the many wresting power from the few and helping one another for nothing and how that will not only change the world but also change the way the world changes. - Lev Grossman 2006
20
Web 2.0 2006
21
Web 2.0 Technologies Beyond hyperlinks: Dynamic pages with Javascript
Ex: real time updates, notifications User model with account creation & relationships User-generated content Social algorithms (PageRank, Newsfeed)
22
Social web In groups: What social networks do you use?
What are some (at least 4) characteristics that you can use to differentiate these networks? Use these characteristics to compare the different social networks used by your group members. What are positive and negative impacts of social media for individuals, communities, and society?
25
Social web Content & collaboration mechanisms
Community characteristics Identity representation Moderation
26
Content User-generated content: Text Pictures Video Audio Code Crafts
Collaboration mechanisms: Social curation (del.icio.us, Reddit, Pinterest) Wikis (Wikipedia) Sharing (Facebook, Twitter) Marketplace (Etsy, Airbnb)
27
community Consider the audience:
Who are we talking to? (ex: Strangers or close friends) How many people are there? (ex: Thousands vs 5) Who talks a lot? Who doesn’t talk?
28
Identity Range of identity representation:
Considerations: Exploration Reputation Impersonation Real identity (real name, SSN) First/Last name Meaningful username Opaque identifier Anonymity
29
Moderation Governing moderator (who? how much authority?)
Crowd moderation (ex: downvoting) System moderation (automatic filters) Results: Warning Damaged reputation Hellbanning Removed from community
30
Social web Content & collaboration mechanisms
Community characteristics Identity representation Moderation
31
Today http://www.internetlivestats.com/
32
Today
33
Today
34
Social media Good Bad
35
Social isolation 2006 2016
38
If anyone can be an author
Problems with: Credibility (what expertise do they have?) Manipulation & Ethics Legal issues
39
Privacy
40
Mental Health While the photo-based platform got points for self-expression and self-identity, it was also associated with high levels of anxiety, depression, bullying and FOMO, or the “fear of missing out.”
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.