1. Marigny Dupuy Taylor Jones Tayla Sumbler Mackenzie Lee
The Shrimp Shack
Marigny Dupuy
Taylor Jones
Tayla Sumbler
Mackenzie Lee

2. Restaurant Style Type: Sit down Theme: Seafood
Hours of Operation: Mon-Sun 11am-10pm
Target Audience: Families

3. Menu Shrimp & Grits Shrimp Po-Boy Shrimp Scampi
Grilled or Broiled Shrimp

4. Forecasting Model
Dinner times are more popular than lunches or mid-afternoon.
Dinner times are higher than lunch or 1-5p.m. due to family nights, client meetings, birthday parties, etc.
Expect dinner nights to be busy rather than lunch or mid-afternoon.
Staff can take breaks to rest or prep foods when business is slow.
Dinner – customers range from individuals
Lunch – about half of dinner, 45-70
Mid-afternoon - Extremely low business around 1-5 p.m.
Weekdays are slower than weekends (Fri., Sat., Sun.)
Weekends are busy due to outgoing families or friends.
Menu ratio:
Shows Po-Boys are common at lunch times.
Shrimp dinners are more popular at dinner times rather than lunch

5. Forecasting Model Number of customers/time/day
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
Lunch (11:00 – 1:00) 55 50 60 70
Mid-Afternoon
(1:00 – 5:00) 25 20 30
Dinner
(5 – closing) 85 80 90
120
100
Total Customers/Individuals
165
155
160
205
200
Number of customers/time/day
Fri., Sat., Sun. – more customers than weekdays